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Did you know? While practicing safe sunning at the beach is key, a whopping 80% of your lifetime sun exposure comes from daily activities. Just one year of unprotected daily sun exposure is like spending a week at the beach without sunscreen! The new Aveeno Daily Moisturizing Lotion with SPF 15 offers a unique oatmeal formula that relieves and protects against dry skin, and offers broad-spectrum, stabilized sun protection for your body.

While summer is the most common time for recreational sun exposure, it is important not to lose sight of the incidental exposure that occurs during day-to-day activities like walking your dog or driving to work. Random exposure to UV rays can cause premature aging and wrinkles on your body, and can even lead to skin cancer. With this in mind, Aveeno developed the new Daily Moisturizing Lotion with SPF 15, which goes beyond long-lasting moisturization to protect your skin from daily sun exposure and future damage.

The hydrating moisturizer is formulated with the breakthrough sun protection technology complex from Aveeno, ACTIVE PHOTOBARRIER COMPLEX^TM, specifically engineered to deliver very high, very broad and photostable UVA and UVB protection. Aveeno Daily Moisturizing Lotion with SPF 15 also contains natural Colloidal Oatmeal, an ingredient known for its ability to soothe dry skin, as well as rich emollients to provide 24-hour moisturization leaving skin soft, smooth and healthy looking – the perfect year-round beauty essential!