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Anastasia Soare, the Definitive Brow and Eye Expert, introduces two new skincare products to the wildly popular Anastasia Beverly Hills line! Following the success of her cosmetics line, Anastasia debuted the Line Erasing Serum in August.  In January 2010, the second skincare product – Sheer Moisture Crème SPF 30 – will launch exclusively at Nordstroms.

Anastasia Beverly Hills Line Erasing Serum: This lightweight serum contains a unique blend of natural hydrators, Instalift Goji, and Anastasia’s exclusive Balkan Botanical Infusion. Anastasia had been dissatisfied with the current ingredients on the market, so she returned to her native Romania to discover healthy products that naturally improve the texture, tone and appearance of skin. She developed Balkan Botanical Infusion, a blend of rare plant and herb extracts found only in the rich soils of Romania. A few of these ingredients are Marshmallow Leaf, Lemon Balm Leaf, Bilberry, and Green Tea, which combine to soothe and restore the skin’s natural radiance.

Anastasia Beverly Hills Line Erasing Serum Key Ingredients:

Instalift Goji (Tibetan Goji Berry) – Gives the appearance of reduced fine lines, wrinkles, and sagging skin. This powerful antioxidant provides immediate lift and, as discovered by clinical studies, improves the skin’s firmness by 26.8% within one hour of application.
Balkan Botanical Infusion – An antioxidant rich complex helps soften, soothe, and hydrate skin.
Sodium Hyaluronate – Delivers ideal hydration to smooth and refresh the eye area.
Chrysin and Hydroxysuccinimide – Mask the appearance of redness, while leaving the skin looking brighter and lighter, perfect for those pesky dark circles and puffiness.

Celebrity fans of Anastasia Beverly Hills include Charlize Theron, Jennifer Lopez, Heidi Klum, Sienna Miller, Kim Kardashian, Megan Fox and many more!

Line Erasing Serum retails for $45 and is available at Sephora and online at www.anastasia.net