Irina Shabayeva Fall 2010 Runway Presentation

Irina Shabayeva, the season six winner of Project Runway, debuted her Fall 2010 collection on Saturday, February 13th, 2010, during Mercedes-Benz Fashion Week at SIR Stage 37. Freedom and the un-tethered journey of flight set Shabayeva on a course to create a fantasy of intricate beading, textile construction and exotic materials. Hand sewn creations of soft cashmeres, silk-screened and hand- painted wools were showcased side-by-side with structurally sculpted bodices and flight inspired flounces.

“Knowing that Tupperware is so passionate about empowering women, it was easy to implement an element of determination into the clothing,” states Shabayeva. “To me, fashion and the design process is liberating, fun and empowering.”

Materials ranged from natural to industrial as creations were swirled in feathers and patterns only born in nature. Tupperware-engineered materials provided the hard edges and solid structures delicately balanced with luxurious materials like cashmere, supple leathers, double faced wool and fur. An unusual partnership with an alternative view to fashion and design allowed Shabayeva to join Tupperware’s effort of inspiring women around the world through confidence and empowerment.

“When we saw Irina on Project Runway, we were simply in awe of her of talent and vision,” said Tupperware Brands’ Chairman and CEO Rick Goings. “As a company that has long been focused on innovative design, we’re thrilled to work with someone who is forward-thinking and whose work is so inspiring.”

Highlights from the Fall collection include intricate hand-painted prints, pheasant feather dresses and custom made aviator hats. A strapless white cocktail dress made from 8 different wings of Tupperware materials impressed attendees along with a black glider with hand carved leather wing paired with leather panel pants.

P.S. Marta has a soft spot for Miss Shabayeva, we both from Georgia, the former Russian Republic. Gamarjoba Irina!

Visit www.irinashabayeva.com the official Irina Shabayeva website.




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