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Pureology Partnership With National Ovarian Cancer Coalition

NEW YORK (FEBRUARY 2017) – Pureology, originally founded in 2001, has always held its formulas to the highest standard in sulfate-free and safe colour haircare. Grounded in a mission to provide superior products to professional hair stylists and their clients, Pureology prides itself on aligning with charitable organizations holding the same strong dedication to the people they serve. Pureology is proud to reaffirm its commitment to raising awareness, giving back to the community, and supporting ovarian cancer survivors and their families through a renewed partnership with the National Ovarian Cancer Coalition® (NOCC).

Actress Violett Beane At Fifty Shades Darker Premiere

Actress Violett Beane wore a custom two piece design by Anne Barge at the premiere of ‘Fifty Shades Darker’ at the Ace Hotel Theatre Los Angeles on Thursday, February 2, 2017.

Actress Violett Beane Wears Anne Barge to Fifty Shades Darker Premiere.

Actress Violett Beane Wears Anne Barge to Fifty Shades Darker Premiere.

Do You Mask?

Whether its managing home life and kids or tending to a demanding job, to-do lists seem to get longer by the minute (and second!). It’s time we get smarter about the choices we make and the priorities we keep. Making simple changes with smart solutions can even start with what you use in the shower. Redken, the leading professional haircare company, has discovered a way for haircare to be smart and multitask.

Redken All Soft Mega Mask

Redken All Soft Mega Mask

Maybelline New York Rochambeau FW17 Makeup Recap

Yesterday, Maybelline New York Spokesmodel Herieth Paul hit the runway for the Rochambeau FW17 runway show.  Maybelline New York Lead Artist Carolina Dali breaks down the graphic, ’80s statement eye used on Herieth to complement the punk, club vibes from the collection.

Maybelline New York Rochambeau FW17 Makeup Recap - Herieth Paul.

Maybelline New York Rochambeau FW17 Makeup Recap – Herieth Paul. The Colossal Big Shot Mascara.

Maybelline New York Rochambeau FW17 Makeup Recap - Herieth Paul.

Maybelline New York Rochambeau FW17 Makeup Recap – Herieth Paul.

NEW From Beauty 360: No-Light Gel Polish

The latest launch from Beauty 360—the NEW Beauty 360 No-Light Gel Polish. Now, achieving a salon-quality, long-lasting manicure at home is easier (and more affordable) than ever!

Beauty 360: No-Light Gel Polish

Beauty 360: No-Light Gel Polish

NEW Drugstore Beauty Launches from Suave Professionals

As you continue to click the refresh button on life, love and the pursuit of perfect hair in February, we wanted to share the latest innovations from Suave Professionals. No matter the resolution, Suave has a product within three innovative collections that will ease seamlessly into your new and improved beauty routine – and at an amazing price that will fit into your 2017 budget!

Suave Professionals Honey Infusion Strengthening Shampoo & Conditioner

Suave Professionals Honey Infusion Strengthening Shampoo & Conditioner

NEW Suave Professionals Honey Infusion collection:

NEW Launches From Makeup Academy

Some exciting news from premium-quality cosmetics brand, Makeup Academy – sold exclusively at CVS Pharmacy nationwide and CVS.com. This month, Makeup Academy is adding three NEW exciting lip products to its popular line, the Intense Rescue Lip Mask and Smooth & Soothe Lip Oil – both subtly tinted and perfect for winter – along with a Matte Lip Crayon, available in four eye-catching shades. Additionally, Makeup Academy is unveiling new, on-trend shades for some classic products including the Color Intense Lipstick and Liquid Lipstick!

 

NEW MUA Matte Lip Crayon ($7)

NEW MUA Matte Lip Crayon ($7)

Hourglass Cosmetics What’s NEW

Hourglass Cosmetics 2017. Precision color meets luxurious hydration with the Hourglass Cosmetics GIRL Lip Stylo, which features the color intensity of a lipstick fused with a luxurious blend of shea butter, jojoba, mimosa and sunflower seed for the appearance of softer, fuller lips. The precision tip allows for easy and precise application throughout the day without the need for sharpening, perfect when you’re on the go! GIRL Lip Stylo is available is 20 shades and retails for $32.

Hourglass Cosmetics GIRL Lip Stylo

Hourglass Cosmetics GIRL Lip Stylo

Valentine’s Day Gift Guide For Your New Boo

Valentine’s Day is around the corner and It’s A 10 Haircare has the perfect V-Day gifts for your SI! Give your guy the tools he needs to look and feel his best every day. Whether two months deep or two years deep, he’ll love it because the brand NEW He’s A 10 collection has all the essentials– and you’ll be sparing your sink the clutter.

It's A 10 Haircare

NEW He’s A 10 collection

Redken Haircare Renovation

Via: Redken. February 2017 (NEW YORK) – Today, smart technology can be found everywhere, from your phone, to your car and in almost every corner of your home. We have smart showerheads that filter your chlorinated city water, smart toothbrushes that buzz away plaque, smart makeup that autocorrects to match your skin tone, and smart facial brushes that remove every trace of longwear makeup. Now, with Redken’s latest product innovation, haircare gets smart too.

Redken Haircare Renovation. Upgrade to smart haircare.

Redken Haircare Renovation. Upgrade to smart haircare.