I’m already a huge fan the La Prairie Anti-Aging Longevity Serum and this is why I’m excited about La Prairie’s latest addition: White Caviar Illuminating Système.

About White Caviar Illuminating Système from La Prairie: Luxury Swiss beauty company La Prairie is dedicated to keeping skin as young looking as possible, as long as possible, and that means launching high-performance products to target lines, wrinkles and now, age spots.

Introducing White Caviar Illuminating Système from La Prairie, which includes:

White Caviar Illuminating Cream – $450
White Caviar Illuminating Serum – $450
White Caviar Illuminating Eye Serum – $250

This feast for your skin is an innovative three-part system that works to reveal a brighter, clearer complexion, free of future age spots and pigmentation patches. At the heart of White Caviar Illuminating Système is Golden Caviar, sourced from environmentally-regulated farmed sources, combined with clarifying Whitening Complex with Larch Tree Extract, detoxifying Swiss Garden Cress Sprout Extract, Vitamin C and various bio-technology. As a signature La Prairie touch, attention to detail applies not only to the formulas but also the packaging. To that end, White Caviar Illuminating Système is housed in substantial white pearlescent jars with La Prairie’s silver caviar beads around the cap.

This white hot system is a must for women of all ages who are looking to fight aging and skin discoloration. On-counters NOW, La Prairie White Caviar Illuminating Système is available at Bergdorf Goodman, Bloomingdale’s, Neiman Marcus, Nordstrom, Saks Fifth Avenue and www.laprairie.com .

Building on the success of its Kiehl’s Dermatologist Solutions collection of advanced formulas for more serious skin concerns, Kiehl’s is introducing Highly Efficient Skin-Tone Corrector.

Highly Efficient Skin-Tone Corrector is clinically demonstrated* to correct the appearance of brown spots and uneven skin-tone. Formulated for use as a daily treatment, the formula actively fights skin discoloration resulting from both the normal skin-aging process and external environmental factors such as photodamage from overexposure to the sun.

The latest introduction to the broad-ranging Dermatologist Solutions, the potent treatment is formulated with a unique blend of effective antioxidants and acids – Emblica, Glycolic Acid and Hepes – with the equivalent efficacy of 2% Hydroquinone.

SO WHAT IS THE BREAKTHROUGH? Kiehl’s chemists formulated our Highly Efficient Skin-Tone Corrector with Emblica Fruit Extract and were able to achieve one of the most powerful, yet safe and effective treatments to address the significant reduction of dark spots*, age spots and sun spots.

The proprietary patent-pending technology of Emblica has been shown to stabilize highly unstable ingredients including Glycolic Acid, and when used together in this formula, helps to correct the appearance of uneven skin tone. Unlike the controversial ingredient Hydroquinone, known to cause serious skin damage, Emblica is a safe, gentler combination of ingredients that achieve almost identical results.

*Based upon clinical evaluation of dark spots.

Key Formula Properties:

· Potent treatment formulated with 2% Emblica, 4% Glycolic Acid and 5% Hepes

· Efficacy equivalent to 2% Hydroquinone

· Clinically-Demonstrated* to correct the appearance of brown spots and uneven skin-tone

· Fades age spots, freckles, and post-acne scarring

· Addresses skin discoloration resulting from skin aging and environmental factors

· Lightweight gel for easy absorption and daily use over entire face

Size: 1 oz. / 50ml

Suggested Retail Price: $50.00

On Counter: January, 2009.