ghd Artistic Ambassador Andy Bodine shows you how to recreate Jessica Alba’s look using an array of ghd products.

Look 1: Sleek and Sassy: If you’re born with natural texture in your hair like Jessica, you’ll need to use an iron to get hair looking this sleek.

Start off with a lightweight product, like ghd thermal protector, which protects hair from the heat of your styling tools. The formula also controls static and brings out your hair’s natural shine. On hair with medium length, I use the ghd IV styler to straighten strands from root to tip. To prevent the style from looking too stiff and straight, slightly curl the ends inward. The ghd IV styler is great for this since the ceramic plates are beveled and float (meaning they have more give when you use it to curl, which prevent dents or lines in the hair). For Jessica’s fringe, I would use the ghd IV mini styler which comes with ½” plates that are great for using on shorter styles. After using the styler, apply just a small amount of ghd shining serum to smooth the cuticle and you’re ready to show off your sleek, sassy style. 

Look 2: Textured and Tousled: If your hair is like Jessica’s and naturally has a slight wave in it, after showering use a product that helps define that natural wave. I use ghd texture lotion on hair when it’s still slightly damp. The formula is great at defining and piecing out your hair’s natural texture without looking or feeling too stiff. Use a diffuser with your blow dryer when drying the rest of your hair to prevent frizz, then apply ghd sea spray which has Dead Sea salt crystals to help recreate movement in hair and also provides a good hold that lasts throughout the day.

If your hair doesn’t have the natural wave in it, try creating a loose wave with your styler. I take a section of hair and place my ghd IV styler close to the root. Once I clamp down on the piece, I turn the styler 180 degrees away from the face and slowly pull through to the ends of the hair. The more quickly you pull through, the looser the wave and the great thing about this look is that if your waves turn out slightly messy, it looks even better! Finish the look with ghd sea spray to add matte texture and you’re good to go!

ghd Runway Spring 2009 at LA Fashion Week:

KEVAN HALL

Hair lead: Andy Bodine for ghd.

“Timeless American”-Kevan Hall

Watch my interview with ghd’s lead hair stylist, Andy Bodine, backstage at Kevan Hall during LA Fashion Week.

The Look:
Inspired by Adrian, a famous costume designer of the 20′s, 30′s and 40′s, the collection featured classic, chic designs with a modern take.

The ghd Way:
Loose waves with a deep side part pulled into a low chignon for a glamorously feminine look to compliment the collection.

First, the ghd Directive Team applied ghd fat hair lotion to models’ dry hair. The product was then heat activated using a blow dryer with a diffuser attachment, which created body and texture. Next, a light mist of ghd sea spray was worked through the hair to infuse even more texture and hold. Using the ghd IV styler, a slight finger wave was created by gently rocking the styler back and forth starting at the crown and continuing all the way to the ends. Hair was pulled back at the nape of the neck and secured in a ponytail. Then, ghd polishing serum was applied to the ponytail to smooth out any flyaways as the hair was then twisted into a low chignon and secured with bobby pins. Finally, ghd ultimate hairspray was used to finish and hold the look.

WHITLEY KROS

Hair lead: Andy Bodine for ghd.

“A romantic adventure through Morocco, Africa and Greece”-Marissa Ribisi & Sophia Coloma, Whitley Kros designers.

The Look:
Relaxed, colorful, and all-around fun to reflect Whitley’s safari adventures in Africa and a romantic Grecian getaway.

The ghd Way:
A laid-back, soft and textured top knot with loose ends-perfect for Whitley Kros’ whimsical, yet chic traveling style.

First, the ghd Directive Team sprayed ghd sea spray into hair, then blow dried to create texture. Hair was then finger-combed into a high ponytail for a slightly messy effect. ghd polishing serum was applied to ends of the ponytail to tame flyaways, and the hair was then twisted into a knot and secured with bobby pins, leaving the ends free. A final light mist of ghd ultimate hairspray finished and secured the look.

ghd’s revolutionary styling irons and thermal protecting hair beauty range are available at great salons across the globe and in Sephora, as well as online at www.ghdhair.com  and www.sephora.com .