Lancôme’s Fall 2010 color collection has finally landed. Confident, avant-garde and extraordinarily chic, the collection, French Coquettes, captures the spirit of the modern woman at the start of the 20th century. Dreamed up by artistic director Aaron De Mey, the collection harks to signature hallmarks of French glamour. From the opulence of the Belle Époque to the bohemian decadence of Montmartre, the collection’s palette of deep plums, shimmering charcoals and sophisticated nudes are sure to inspire.

Beloved Lancôme spokesmodels Daria Werbowy and Elettra Wiedemann make their first joint appearance in the ad campaign, shot by Mario Testino.

The collection’s star products include La Rose Deco, a multi-color powder compact for subtle radiance

Ombre Magnétique, a gel-like shimmery eye shadow that can go on lightly for a touch of shimmer or heavier for full-on drama

…and Le Vernis Nail Trio “Kissed By Paris,” a set of three mini polishes.

You can view the entire collection HERE!

With the exception of Ombre Magnétique, the fall collection is available on lancome.com now, with a national launch scheduled for August 2010. (You can get on the Ombre Magnétique waiting list now, with orders shipping on August 15th. The amazing texture of this eye shadow is worth the wait, so we hear.)

Stay tuned for an exclusive backstage pictures that illustrate how Lancôme used the collection during the Fall 2010 shows.

Supermodel Daria Werbowy, was shot by Mario Testino, for the new issue of V MAGAZINE (#64). V64 does not hit newsstands until March 4, 2010.

Photographer: Mario Testino

The 10-page spread was inspired by Mexican actress Maria Felix—also known as La Doña—a woman who eventually became a fixture in the fashion world as well as in Mexican cinema. Once dressed by designers like Christian Dior, Givenchy, Yves Saint Laurent and Chanel, Felix also commissioned serpent and crocodile diamond necklaces from Cartier Paris—clearly an influence in V’s “Ave Maria.”

V MAGAZINE “AVE MARIA”
Mexican film star Maria Felix never came across a hat too dramatic or a diamond too big. In an ode to La Doña, supermodel Daria Werbowy heads south of the border.

Styling: Sarajane Hoare

Photographer: Mario Testino

I know I already told you about Lancôme’s Polyvore.com contest, but we just received some exciting news! Daria Werbowy, Lancôme spokesmodel and the face of Hypnôse Senses, will pick the winning entry. Wow! Good luck everyone!!:)

This morning in Paris, the Lancôme makeup team unveiled their Fall 2009 color collection, Declaring Indigo. Created by Lancôme artistic director for makeup Aaron De Mey, this collection celebrates Paris in all its vibrancy. Aaron chose shades that represent the glamour, the energy and the passion of Paris—indigo blue, bright red and luxurious gold.

Lancôme debuted a few key shades during New York Fashion Week Fall 2009. At Chris Benz, all three Lancôme Le Vernis nail colors were showcased: Golden Audacity, Indigo Paris and Rouge Liberty. Lancôme spokesmodel Daria Werbowy is the face of the collection. She was photographed by Mario Sorrenti for the ad.  

Declaring Indigo will be available for sale starting in August, but Nordstrom has a limited-edition Declaring Indigo brush-and-makeup bag set available for pre-order now. You might have seen this in the new issue of W magazine with Mr. & Mrs. Bruce Willis on the cover.

Celebrities, supermodels and fashion designers flocked to The Metropolitan Museum of Art on Monday for Vogue’s annual, star-studded Costume Institute gala. Hosted by Marc Jacobs, Kate Moss and Justin Timberlake, this was New York’s party of the year!

There was no shortage of glamour on Monday and Lancôme provided the makeup for a bevy of beauties including Lancôme ambassador Anne Hathaway, Lancôme spokesmodel Daria Werbowy and Arlenis Sosa, Alek Wek, Du Juan, Michelle Alves and Vanessa Traina. Thanks to Lancôme, Talking Makeup has the scoop straight from the makeup artists who created the looks for these gorgeous ladies.

Alek Wek a supermodel.

Celebrity makeup artist Daniel Martin did supermodel Michelle Alves’ pretty, natural makeup. He accentuated the eyes with Lancôme Color Design Eyeshadow Quad in Haute Sunset, a palette of neutral, peachy and beige shades. To create definition, he lined the eyes with Lancôme Le Crayon Khôl in Noir and added a few coats of Lancôme Ôscillation Mascara in Black. A dusting of Lancôme Blush Subtil in Miel Glace was applied to the apples of the cheek. Daniel used Color Design Lipstick in Love It and Color Fever Gloss in Rose Jolie to create a high-shine, pink pout.

Michelle Alves a Brazilian model.

Daniel also created the beautiful look for Vanessa Traina. He applied Lancôme Artliner in Noir (one of the best liquid eyeliners ever! According to Marta Walsh, lol) to the lash line starting at the inner corner and blended it out, then coated the lashes with Lancôme Ôscillation Mascara in Black to add length. He added just a touch of color to her cheeks with Lancôme Color Design Blush in Chic Cassis, applied with his finger. To finish the look, Daniel used Lancôme L’Absolu Rouge in Rich Cashmere, the perfect hue for a beigey, nude lip.

Vanessa Traina a daughter of novelist Danielle Steel
and her ex-husband John Traina.

Celebrity makeup artist Oslyn Holder worked with supermodel Alek Wek. First, Oslyn lined the upper lash line with Le Stylo Waterproof in Noir and blended Color Design Eyeshadow in Statuesque and Backstage Pass on the eyelid. To make Alek’s eyes pop, she applied several coats of Lancôme Hypnôse Mascara in Deep Black. Next, Oslyn added some color to the cheeks using Color Design Cream Blush in Chic Cassis. She finished the look with Color Fever Gloss in Intense to create a beautiful, deep burgundy pout.