Experience EXPLIFE—where fashion is social and style is life—with a cutting-edge Mobile App from Express. The iconic fashion destination puts EXPLIFE at your fingertips with on-the-go access to all things Express. The app gives users VIP access to exclusive event footage and music videos, as well as new arrivals, products promotions and the latest news from the brand’s Facebook and Twitter pages.

The EXPRESS Mobile App features:

Express Perks: The first retailer to offer geo-fencing—location-specific promotions—Express brings you secret sales and offerings wherever you are.

Social Media Shopping: Share finds with friends via Twitter and Facebook for instant feedback.

Dynamic Apps: See a different home page each time you log in, with new with trends, interests and activities.

Contests: Enter EXPRESS-sponsored giveaways available exclusively on the application.

Just in time for summer, every fashionista is reaching for her florals – brightening up year-round wardrobe staples with a splash of color. Taking a cue from the Spring 2010 catwalks, Express has reinterpreted florals in a variety of separates, from liberty prints to oversized graphics.

Inspired by gardens now in bloom, Express offers flirty floral pieces as an ode to femininity. In the company of couture brands from Dior to Chanel, Express infuses a shock of color into summer wardrobes. Vibrant hues, such as fuchsia and violet, offer a bold take on the classic pastel floral.

I’m having another Armani Exchange moment! This time I’m loving the A|X Moto Jacket in white. This jacket is so Marta. Here I am trying to dance but it looks like I can’t dance and keep my eyes open at the same time LOL.

Marta Walsh in A|X Moto Jacket in white, EXPRESS jeans & belt, shoes by GUESS by Marciano, hair products by John Frieda Root Awakening, MAC makeup, nails ZOYA flash & sparkle Summer 2010 collection. Manicure in ROBYN & Pedicure in NIDHI. My tan (I like to call it ‘my glow’) CLARINS Delectable Self Tanning Mousse With Mirabelle Oil (this stuff is amazing! It’s super moisturizing while giving you a great tan & it also smells very good!) xoxo

Marta Walsh

The Event: EXPRESS celebrated its 30th anniversary of fashion with Vogue at the Eyebeam Studio with a fashion show and live performance by VV Brown, Thursday, May 20, 2010. The event was hosted by: Chanel Iman, Caroline Trentini, Elettra Weidemann & Ed Westwick.

Express Fashion Show. Hair Color/Style: Ricardo Rojas for Wella Color Charm

Runway models showcased Express’ hottest looks of the season and glamorous look to complement the trend. Celebrity stylist Ricardo Rojas added the finishing touches, styling the models’ and VV Browns’ show stopping locks with Wella Color Charm haircolor and Wella System Professional styling products.

The Hairstyle: Celebrity stylist Ricardo Rojas explored the show’s nod to the 1980’s and developed a hair look to complement the theme. He looked to express the natural, pure beauty of the decade with long, straight tresses and hand-colored extensions to enhance fullness and length. Ricardo completed the style with a center part and a few face-framing waves.

The Hair Color Story:

Celebrity stylist Ricardo Rojas relied on long, single-processed hair to create the 1980’s-inspired au natural style. For models whose tresses did not quite measure up, Ricardo added natural extensions which he hand-dyed to ensure a flawless color match. Seeking to evoke pure beauty, Ricardo relied on Wella Color Charm, an industry-trusted and preferred haircolor brand, to bestow only the most natural of shades. Ricardo used Wella Color Charm in 4N, a stunning medium natural brown, for adding length to the brunette beauties, and 8N, a light blonde, for the fair-haired models. Wella Color Charm liquid hair color is available in 75 exceptional shades to encourage creativity and endless opportunity, and to provide the ultimate in rich, dimensional color. Ricardo depends on nothing less than Wella Color Charm when showcasing his artistic ability on the runway.

Step-by-Step Styling: Hair Tutorial

1. Place Wella Color Charm colored hair pieces within sections of natural hair so that the extensions blend seamlessly.

2. Apply System Professional Polish Cream to damp hair before blow drying for achieving the perfect blow-out.

Separate hair into sections and blow dry straight for a smooth, sleek look, and follow with a second round of System Professional Polish Cream for even greater polish.

4. Spray System Professional Ultimation hair spray to tresses for added texture and shine to set the style.

5. For finishing touches, add a dab of System Professional Pearl Smooth to create healthy-looking, youthful style.

Hot Products: Provided by System Professional

· System Professional Ultimation: Strong-hold hairspray with long-lasting hold and maximum shine (SRP: $18)

· System Professional Polish Cream: Provides intense shine and control without added weight (SRP: $16)

· System Professional Pearl Smooth: Delivers a cozy, soft and sensual demi-shine (SRP: $28)

Visit www.wellausa.com for additional product details.

Add some drama to your wardrobe with items in silver, gold and pewter from Express. Keep the look tame by pairing basics in your wardrobe (such as dark denim, crisp slacks, a classic white tee, etc) that will really allow the pieces to shine. Tip: No need to pile on the accessories. Streamline your look and stick with one piece of jewelry. Items with this much shine are the only accessory you’ll need.

AnnaLynne McCord’s evening look was smashing at the Express 30th Anniversary Event. McCord wore a little blush dress paired with a multi-tasking bold white blazer – perfect for a night out. Get the look with the Cotton Sateen Strong Shoulder Jacket ($98) and Escalating Ruffle Strapless Dress both from EXPRESS ($69.90).

L to R: Cotton Sateen Strong Shoulder Jacket from ($98) and Escalating Ruffle Strapless by EXPRESS ($69.90)

Available at Express.com and EXPRESS stores.

Express celebrated the launch of the brand’s second men’s fragrance, Honor, while commemorating our men in uniform during NYC’s Fleet Week celebration during Memorial Day weekend.

Girls dressed in Express sailor-inspired pieces at the Intrepid Pier on Saturday, May 29th, 2010, were handing out samples of Express Honor. A over-sized, 12 foot replica of the Express Honor bottle was stationed at the pier all day for the sailors and visitors to take photos with the nautically dressed Express girls. Express was taking photos of Fleet Week participants who may go on to be featured in an upcoming issue of GQ Magazine.

Express Honor is an edgy new scent for men. Developed for the fashion-forward man, Express Honor reflects the brand’s sexy, alluring persona. Confident and bold, the raw fragrance is inspired by a scene that’s underground swank, a city that’s no-rules cool and a life that never sleeps. The fresh, aromatic fragrance is available at Express.com and Express stores nationwide for $44.90 (1.7oz.) and $59.90 (3.4oz.).

I had the most fabulous night last week for the Sex And The City 2 premiere party. The movie opened here in Scottsdale Arizona on Thursday May 27th, 2010. Sex And The City 2 was better and funnier than the first one. The movie was so funny and good, even if it stood my itself and you’ve never heard or watched anything Sexy And The City before it would be very watchable and entertaining. Needless to say, my 3 girlfriends who joined me that night and never laughed so much.

Marta Walsh (that’s me) in my kitchen preparing (and half posing) all I need for my Cosmopolitan Martinis for my girlfriends.

These Libbey martini glasses are just so elegant Love love love xo

The perfume choice for the evening, well of course, SJP NYC by Sarah Jessica Parker

A Cosmopolitan moment with my girlfriends

Hi guys, love my Cosmo, the best. I got my recipe here! xo

Posing for photos is my (Marta Walsh on the left) favorite things to do if you haven’t noticed that about me by now:) BTW my top and skirt are by EXPRESS and the flower in my hair by H&M, and well, my bra strap by Victoria’s Secret lol

Our limo for the night arrived just in time…

View from my limo’s window to my favorite camel…the Camelback Mountain in Paradise Valley. PV is the town just next to Phoenix and Scottsdale Arizona…and the Camelback is one of the best places in the world:)

Close up shot with Meryl in the limo

Dinner before movie at Pomo Pizzeria Napoletana at Borgata of Scottsdale Arizona, their pizza is made with ingredients shipped straight from Napoli Italy. Fascinating.

And…Let the movie begin: Sex And And The City 2 yoohoo xo

EXPRESS celebrated its 30th anniversary of fashion with Vogue at the Eyebeam Studio with a fashion show and live performance by VV Brown, Thursday, May 20, 2010. The event was hosted by: Chanel Iman, Caroline Trentini, Elettra Weidemann & Ed Westwick.

Other celebrities spotted at the EXPRESS 30th anniversary party: Katrina Bowden (“30 Rock), Anna Lynne McCord (“90210”), Nina Dobrev (“Vampire Diaries”), Molly Sims, Justin Theroux, Alek Wek, Robert Verdi, Phillip Bloch. Guests experienced the Fall 2010 runway extravaganza firsthand as Express showcased iconic styles from decades past reinterpreted for the modern fashion landscape.

It’s Friday and I felt like dressing up, why not right?!:) I recently purchased this dressy top and skirt from my favorite store EXPRESS and I absolutely love the outfit. In fact, I love everything from EXPRESS. My going out wardrobe closest is full with EXPRESS. The clothing line is very in tune with current fashion and runway trends and keeps my look very fresh and chic.

Marta Walsh in EXPRESS RUFFLED-FRONT TANK in pitch black, $29.50 and EXPRESS MINI RUFFLE TIERED SKIRT in pitch black, $34.50.

Available at www.express.com