I’m super excited with my recent interview with Hollywood actor Patrick Dempsey. I must admit I was a bit star stacked. Patrick to me represents the quintessential Hollywood glamorous men. He is good looking, well dressed, elegant, yet he’s got a bit of down to earth sporty atitude. Patrick collaborated with AVON once again with Patrick Dempsey 2 Eau de Toilette Spray which I found a bit sweeter warmer secent compared with the first edition Patrick Dempsey UNSCRIPTED Eau de Toilette Spray. Day and night, if you will. I hear the UNSCRIPTED Patrick Dempsey body wash has a unisex qualities and can be used by both men and women. There is something sexy about that.

Patrick Dempsey

Patrick Dempsey 2 Eau de Toilette Spray: Intimacy is unveiled with an alluring invitation of fresh mandarin, coupled with sexy spiced wood and mysterious green fig. 2.5 fl. oz. ”2 is about possibility. It represents the intimacy and strength of two individuals coming together with endless possibilities.” – Patrick Dempsey, Award-winning Actor.

In this interview Patrick Dempsey talks to Marta Walsh about his intrigue with the AVON brand, the journey creating his two fragrances for men with AVON, and his idea of the unscripted man.

Marta Walsh: What about AVON as a brand attracted you to collaborate with them?
Patrick Dempsey: My wife, Jillian, was working there and I got to meet them and see what it’s like to work there. Their foundation appealed to me, what they do with the money for domestic violence and breast cancer, the fact that its a company that is proactive about empowering woman and getting them into the work force. It was a great challenge and flattering to make a fragrance and I thoroughly enjoyed the process.

Marta Walsh: You’re certainly not just the face of for this perfume…seems you were really involved… what was the most enjoyable part of creating Patrick Dempsey Unscripted perfume with AVON?
Patrick Dempsey: I loved getting an education on what it takes to make a cologne. Avon was great about answering my questions and teaching me and opening the door of knowledge. I thought I knew what I liked and used them as a jumping off point. It was very creative and I really wanted to be personal with it giving the guidelines

The most rewarding the fulfilling is working with foundations and charities. I was recently in Brazil with AVON and at the hospital to support breast cancer awareness and it was so incredibly fulfilling. Doing something positive is without a doubt the greatest feeling in the world. To leverage my visibility to do something good is so much more positive and rewarding.

Marta Walsh: What kinda man is Unscripted?
Patrick Dempsey: The idea behind each fragrance is to follow your passion in order to be happier in life. You need to be two strong individuals to have a strong couple and I see that in my fragrance.

Patrick Dempsey UNSCRIPTED Eau de Toilette Spray and Patrick Dempsey UNSCRIPTED Body Wash

***This interview opportunity with Patrick Dempsey was given to me by AVON, products also by AVON***

CHANEL introduces BLEU DE CHANEL, a new, woody aromatic fragrance for today’s modern man. Created by CHANEL Master Perfumer Jacques Polge, BLEU DE CHANEL conjures up nature in the same way it interprets masculinity: freely.

The man who refuses to be bound by convention resists the ordinary every day in favor of freedom, and finds satisfaction in the unexpected. His fragrance liberates the senses — fresh, clean, profoundly sensual — a signature statement of his determination to live an unscripted life.

The provocative fragrance opens with an intriguing wave of citrus fruits, mingled with the airy scent of a deep blue sea. Next, the zest of Grapefruit punctuates, followed by the tang of Peppermint, Pink Pepper and Nutmeg. Finally, in this initial impression, a touch of Ginger heightens the sharpness of the citrus. From this very beginning, it’s clear that this seductive fragrance will take you where you least expect it.

The distinctive character is dynamic, rugged and intensely masculine — a long olfactive trail that ends in sublime harmony. At its heart: the cool elegance and reserved warmth of Cedar. It reveals itself slowly, discreetly accompanied by Jasmine, rendering the scent beyond genre. Against all conventions, Cedar subtly works its charms, bonding seamlessly with Vetiver. A few touches of Patchouli and Frankincense and Jacques Polge’s newest masterpiece is complete.

Eau de Toilette Spray, 1.7 oz. $59.00

Eau de Toilette Spray, 3.4 oz. $79.00

After Shave Lotion, 3.4 oz. $50.00

Available at department and specialty stores and on CHANEL.com: August 16, 2010

Dolce&Gabbana just announced the launch of their new fragrance for men Dolce&Gabbana The One Gentleman in WWD.

Dolce&Gabbana is extending their fragrance portfolio by introducing a new scent, The One Gentleman, to be released fall 2010. Following their 20th Menswear Anniversary, Stefano and Domenico wanted to pay tribute to what makes a real 2010 gentleman: simplicity and elegance. “ We asked the noses to re-create the feeling of elegance, an emotion that didn’t exist in our male fragrance collection” are Stefano Gabbana’s words. No fuss, no complicated approach, being a gentleman today is about behaviour as much as lifestyle. Read full article in www.swide.com

Marc Jacobs Bang is a new fragrance for men by fashion designer Marc Jacobs. But have you seen the ad?

THINK: The perfect holiday indulgence for him. Zegna Colonia is a classic fragrance for the modern man.

This holiday season, celebrate the man in your life with a gift that captures the Italian art of living: Zegna Colonia, the elegant, contemporary new fragrance born of Italy’s legendary design house. A warm, fresh scent embodying the spirit of Italy and the rich heritage of the Zegna name, the timeless fragrance instantly evokes “La Dolce Vita.” Transport him for the holidays with a scent that bottles the warm embrace of the Italian sun, epitomizing the effortless elegance of the quintessential Zegna man.

Providing comfort and pleasure, Zegna Colonia captivates from the very first moment with the sparkling freshness of neroli, bergamot and cardamom. The seduction continues with the mellow powdery embrace of iris and violet heightened by galbanum. The fragrance gently unfurls into the warmth and masculinity of cedar, musk and benzoin.

Zegna Colonia has a distinguished, frosted bottle with translucent pinstripes. Embellished with a black cap and writing, the bottle conveys the modern charisma and innate sense of style of the impeccably dressed Zegna man. The elegant bottle echoes the sleek silhouette of Zegna’s heritage of fine woven fabrics and allows the luminosity of the fragrance to shine through.

Ermenegildo Zegna has been an icon of Italian style for nearly a decade, with a reputation for unsurpassed quality and timeless luxury. Building on its heritage of made-to-measure sartorial perfection, the family-run business continues the legacy with Zegna Colonia, the joyful, exuberant Italian lifestyle captured in a sparkling scent.

SRP: 2.6oz EDT, $50 or 4.2oz EDT, $70

Available: Zegna boutiques, specialty stores and department stores

Entertainment artist, entrepreneur, and philanthropist, 50 Cent, debuts his first fragrance, Power by fifty cent this month. Strong, masculine and powerful, the scent is composed of a tonic freshness built with green citrus fruity notes juxtaposed against a musky, woody background. The scent evokes both the grittiness of 50 Cent’s origins and the heady rush that accompanied his rise to power.

Power by fifty cent will be available exclusively at Macy’s stores nationwide, beginning on November 5th. In honor of the launch, 50 Cent will be making appearances at five select Macy’s, starting in New York City’s Macy’s Herald Square. You will have the chance to meet and take a picture with 50 Cent and be the first to purchase the new fragrance.

Below is the schedule of his appearances near you:

Thursday, November 5th Herald Square, NYC 5:00–7:00pm
Saturday, November 7th Perimeter, Atlanta 12:00–2:00pm
Monday, November 9th State Street, Chicago 12:00–2:00 pm
Tuesday, November 10th Union Square, San Francisco 5:00 – 7:00 pm
Wednesday, November 11th Lakewood, California 5:00– 7:00 pm

Also guys, makes sure to check the Power by 50 Cent amazing widget HERE!!

Usher VIP: Be a leader and make an impact with a fresh and confident fragrance for men – the NEW Usher VIP.

Celebrities aren’t the only ones on the “VIP” list this fall because Usher is bringing his “tools of engagement” AKA his newest fragrance to the everyday man with Usher VIP. Designed with the ladies in mind, the fragrance captures the essence of masculinity, self-assurance and poise, confidence, sexy and stylish.

“I consider fragrance to be one of the most important tools of engagement for seduction. With Usher VIP I created a gentlemen’s scent, which would also appeal to women…VIP is a state of mind which is about what you do with that confidence and how you make an impact in the lives of those around you,” commented Usher.

Usher VIP (3.4 fl. oz. EDT Spray – $65.00; 1.7 oz – $50.00) is a sensual, aromatic scent based around nutmeg and a luxurious suede note. An ideal fragrance for daily use — it’s fresh, masculine, and confident. In addition to the Eau de Toilette, Usher VIP will also be available in a Shower Gel, which turns the everyday into the exceptional, an After Shave Soother, which conditions and calms the skin with rich shea butter and refreshing aloe and in a Deodorant which is an alcohol free solid stick with Vitamins A, C and E that glides on to keep skin fresh throughout the day.

Usher VIP is available from end of September 2009 at department stores nationwide. Suggested retail price for the 3.4 fl. oz. EDT Spray is $65.00 and the 1.7 fl. oz. is $50.00. e 6.7 fl. oz. Shower Gel is priced at $25.00, the 3.4 fl. oz. After Shave Soother at $40.00 and the 2.6 oz. Deodorant is $16.00.

The 9IX Rocawear The New Fragrance for Men was launched in September 2008 by Rocawear: Rocawear was established in 1999 off of the meteoric success of Shawn “Jay Z” Carter, as an apparel collection to fit the urban lifestyle, and quickly became the destination brand for street-savvy consumers. Today, the brand is a dominant lifestyle apparel brand for a wide range of customers, and has expanded its appeal beyond the national borders and has become a brand of international significance.

FRAGRANCE: 9IX Rocawear is a fresh woody aromatic scent, with a sexy modern sensuality. Reflecting the essence of the Rocawear brand, this new fragrance delivers a strong, unique personality. Fresh and seductive, 9IX Rocawear captures the bold masculinity of a man with the confidence to achieve anything, while remaining true to himself.

In image above: Jay Z with his very famous partner Beyonce Knowles.

COOL: A contemporary mix of Asian Coriander, Mandarin Zest, and Living Cantaloupe introduces the fragrance with a fresh, sensual top note.

CONFIDENT: A pulsating rush of Spike Lavender and raw Geranium Leaf with an intense infusion of textural suede gives the fragrance an assured sense of sophistication.

MASCULINE: A blend of golden Amber, Musk and rugged Timber wood finishes the fragrance, and exudes a sense of masculinity and ruggedness.

PACKAGING: THE BOTTLE: The packaging is inspired by the unique style for which Rocawear is known. The iconic bottle is bold and unexpected. With an exterior crafted of sleek, brushed gun-metal, the bottle reflects masculinity, strength and refinement.

THE CARTON: Designed to showcase the intriguing logo, the carton echoes the brushed metal look of the bottle.

THE PRODUCTS:

3.4oz EDT Spray $65.00
1.7oz EDT Spray $50.00
6.8oz Shower Gel $25.00
2.6oz Deodorant $16.00

All prices are suggested retail.

Available at Macy’s, Dillard’s, Belk, Bon Ton/Carson’s, and specialty retailers.