The idea of a paper white pale, skeletal, and unemotional models lurking around with dark makeup on is nothing new to Fashion Week. But thanks to the apparently undying obsession with all things vampire, this lifeless beauty trend now seems to have more romanticism, and maybe even more appeal.

Three vamps backstage at the Doo Ri Fall 2010 fashion show. Photo: © Luca Cannionieri

At the Georges Chakra Fall 2010 fashion show (below), MAC makeup artist Gregory Arlt kept models faces very pale and focused on a dark lip using MAC Diva lipstick. “The lipstick is the color of dried blood. I call it glampire beauty,” he says. “The look reminds me of a 400 year old glamorous vampire that makes you ask–is she dead or alive? It’s more along the lines of an Anne Rice novel rather than today’s Twilight vampire.”

Blood red lips at Georges Chakra. Photo: Stefan Gosatti/Getty Images

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Watch my interview with Gregory Arlt, MAC’s Lead Makeup Artist backstage at Coventry during New Fashion Week Fall 2009. Products: MAC Blush in Laid Back, MAC Blush on Posey, MAC Blush in Lady Blush.

Marta’s video blog for today was provided by www.misslush.com  style & beauty video sharing website. Upload your video today, just register it’s FREE, and upload!

Here’s a recap: Main inspiration for the makeup look at Coventry Fall 2009 is fresh skin, inspired by the movie Legend from back in the day. Ultra beautiful women that been riding on the horse all day. These women have red cheeks from being outdoors in the cold. A little bit of color on their cheeks and mouth and they look absolutlry stunnig gorgeous.

MAC Lead Makeup Artist at Coventry Fall 2009, Gregory Arlt, wanted to use a palette of brown tones, keeping the eyes very simple, fresh and clean. Gregory wanted their lips to look sort of bitten.

The makeup look created by Gregory compliments the Coventry Fall 2009 collection that includes lots of  tweeds and knits. In terms of color, the Coventry collection includes lots of taupe, browns, black, and mauve.

To achieve this makeup look Gregory mixed three colors or blushes by MAC together for that perfect cheek color: Laid Back, Posy, and Lady Blush. He wanted to emulate the natural blood flowing in the cheeks of these women riding the horses in their estates. Most women who live in Scotland or in England blush with the red traveling down on their face beyond their cheeks a little. Just sexy and beautiful. The no makeup makeup!

Eyes: Eyes are very natural and soft, using neutral colors. Gregory used soft wheat brown color called: Era by MAC Cosmetics, a beautiful beige with silver undertones. It makes the eyes look dreamy, incredible, and amazing. Gregory’s mission was to make them the perfect versions of themselves!

New York Fashion Week Fall 2009 report: Watch Marta’s video blog for today where she interviews Gregory Arlt. MAC Lead Makeup Artist, backstage at Twinkle during New York Fashion Week Fall 2009. btw-Gregory Arlt is one of the coolest makeup artists in the world, he has an amazing energy and very easy to chat to. Thank you Greg! You are fabulous:)

Products mentioned in Marta’s Video Blog: MAC Lipstick in Lady Danger, MAC Eye Shadow in Naked Lunch, MAC Eye Shadow in Floof, MAC Select Moisture Concealer, and MAC Mineralized Skin Finish Powder.

Marta’s video blog for today was provided by www.misslush.com style & beauty video sharing website. Upload your video today, just register it’s FREE, and upload!