Jay Z wears a TOM FORD shawl lapel tuxedo and white shirt to the 2011 Billboard Music Awards in Las Vegas Nevada on May 22, 2011.

Jay Z celebrated alongside Trey Songz last weekend at Las Vegas hot spot Eve for the exclusive BP3 tour after party. Of course, Armand de Brignac – or Ace of Spades- was the bubbly of choice. A couture cake in the shape of the famous gold bottle was designed especially for Trey who enjoyed the cake as he popped bottles of the world’s most exclusive, No. 1 rated Champagne.

Last night, Beyoncé toasted the launch of her first fragrance, Beyoncé Heat, with family and friends. She was joined by Jay-Z, Usher, Michelle Williams, Sherri Shepherd and sister Solange Knowles, who dj-ed for the guests, to celebrate her latest venture.

Here’s fabulous Beyonce Knowles at the launch of her first perfume : Beyonce Heat. Do you love?

The old Tiffany & Co. building outside of Union Square was transformed to capture the spirit of the new scent. The outside was illuminated in fiery red lights, infusing the scene with a steamy, sexy aura that embodies Beyoncé’s unique appeal.

In the February 2010 issue of GQ is naming the 25 Most Stylish Men in the World for 2010, and heading up the list is Johnny Depp. Also making the list: Robert Pattinson, David Beckham, Ed Westwick, Ryan Gosling, Jay-Z, Tom Brady, Anderson Cooper, LeBron James and more! The February issue of GQ hits news stands nationally on January 26 and is available on iTunes. GQ will be posting the complete list for people to vote on THE MOST stylish man, later today on GQ.com.

Read full article in GQ.com

Cover photo: Patrick DeMarchelier / GQ

Tippi Shorter, Celebrity Stylist, styled Alicia Keys hair last night for the American Music Awards. Alicia dominated the stage, performing her and Jay-Z’s smash hit “Empire State of Mind” while also rocking it solo with her new song “Try Sleeping With a Broken Heart.”

Here’s how Tippi gave Alicia her red carpet hairdo:

Alicia recently got her hair colored a few shades lighter with Clairol, so Tippi started off by washing her hair with the Pantene Pro-V Color Revival Shampoo & Conditioner to keep her color looking healthy and vibrant for the camera.

Since Alicia performed twice on stage on top of walking the red carpet, Tippi came up with a fun updo that transformed effortlessly throughout the night. Alicia has always been well known for her braids, so Tippi decided to incorporate a creative twist that involved light, romantic braiding.

After Alicia’s hair was washed, Tippi sprayed the Pantene Pro-V Detangling Light Conditioning Spray to condition and protect her hair before heat styling. The detangler helped smooth her hair while Tippi blow-dried with a Mason Pearson brush.

Tippi wanted to recreate the backward Mohawk braid that she did for Alicia’s most recent music video, so she sectioned the hair into three sections front to back. Then, she gathered the two outermost sections and secured the in ponytail using Ojon Animated Styling Cream. With the center section, Tippi started a braid from the nape all the way to the front, making it a little off center. She tucked the end of the braid underneath the main braid and secured with bobby pins. To finish the look with strong hold, Tippi used Ojon Tunu Elastik Hairspray and Bed Head Headrush Shine Spray.

Stoli Vodka presented the official Victoria’s Secret Fashion Show After Party at NYC’s M2 UltraLounge in celebration of the sexiest show on earth back in the Big Apple. Designed with luxury in mind, M2 Ultralounge created an atmosphere that combined the sexy vibe of an intimate lounge with non-stop energy and entertainment of a mega-club. Guests were treated to signature Stoli Vodka Cocktails, Champagne by Perrier Jouët and Piper-Heidsieck, snacks by Pop Burger, Baked By Melissa’s famous cupcakes and the sounds of DJ Rossone.

Stoli Vodka and Bing presented the Victoria’s Secret Fashion Show After Party at M2 UltraLounge
From left: Fergie and Alessandra Ambrosio

Celebrities spotted at the Victoria’s Secret Fashion Show After Party: Victoria’s Secret Angel and host of the Victoria’s Secret Fashion Show: Heidi Klum, Victoria’s Secret Angels Marisa Miller, Doutzen Kroes, Miranda Kerr, Alessandra Ambrosio, Behati Prinsloo, Three Time Grammy Award-Winning Superstars The Black Eyed Peas, Victoria’s Secret CEO Sharen Turney, Executive Producers Ed Razek and Monica Mitro, Vice President of Damiani and designer of the $3 million Harelquin Fantasy Bra Silvia Damiani.

From left: Marisa Miller and Heidi Klum

Jay-Z, Russell Simmons, Richard Branson, Harvey Weinstein, Simon LeBon, Tyrese, Alexander Wang, Jay Sean, Henric Lundqvist, Caleb and Jared Followill of the Kings of Leon, Eric Mabius, Michael Bay, Jeremy Sisto, Seth Meyers, Jason Sudeikis, Allison Sarofim, and models Selita Ebanks, Chanel Iman, Candice Swanepoel, Isabeli Fontana, Izabel Goulart, Julia Stegner, Jessica White, Ana Beatriz Barros, Lily Aldridge.

The signature cocktails of the 2009 Victoria’s Secret Fashion Show after party were the “Heidi-licious,” created in honor of the sexy Victoria’s Secret Angel and host Heidi Klum, and the “Stoli Bombshell.”

“Heidi-licious”
1 oz. Stoli
3/4 oz. Fresh Lemon Juice
¾ oz. Simple Syrup
Combine Ingredients
Dash of Grenadine
Garnish with Edible Gold Dust & Edible Aphrodisiac Flower

“Stoli Bombshell”
1 1/2 part Stoli Razberi
1 part apple juice
¾ part elderflower liquor
1/2 part fresh lemon juice
1 drop grenadine
Combine ingredients and shake well
Serve up with a lemon wheel and rose petal
Served in a Collins glass

The Victoria’s Secret Fashion Show features the world’s leading supermodels and will broadcast on Tuesday, December 1st (10:00 – 11:00PM, ET/PT) on the CBS Television Network.

Beyonce and Jay-Z were seen together in Berlin for the MTV European Music Awards 2009. I must say, Beyonce’s red lips are a wow factor!!

To get Beyonce’s glamorous red lips I LOVE Rouge d’Armani Lipstick #401 by Giorgio Armani Beauty. I’m addicted to it! It instantly brightens my face. Ultimate elegance in a tube!

Rouge d’Armani 401: The Perfect Holiday Lipstick

What could Whitney Port and Jay-Z have in common?

They both love Brooklyn – based Carol’s Daughter products! Whitney Port, star of MTV reality series “The City,” is a new fan of Carol’s Daughter Tui Hair Oil, infused with lavender, rose, marigold and larkspur flowers, and Healthy Hair Butter, infused with seven essential oils to condition the hair and scalp and minimize breakage.

Hairstylist to the stars Franco Gabbi styles Whitney’s hair with Carol’s Daughter products and she absolutely loved it. Whitney thought the scent of the hair oil and butter was sexy and she loved the natural texture it gave her hair.

Carol’s Daughter Tui Hair Oil $8.50-$18.00, Carol’s Daughter Healthy Hair Butter $10.50-16.50 both available at www.carolsdaughter.com  and Carol’s Daughter stores.

The 9IX Rocawear The New Fragrance for Men was launched in September 2008 by Rocawear: Rocawear was established in 1999 off of the meteoric success of Shawn “Jay Z” Carter, as an apparel collection to fit the urban lifestyle, and quickly became the destination brand for street-savvy consumers. Today, the brand is a dominant lifestyle apparel brand for a wide range of customers, and has expanded its appeal beyond the national borders and has become a brand of international significance.

FRAGRANCE: 9IX Rocawear is a fresh woody aromatic scent, with a sexy modern sensuality. Reflecting the essence of the Rocawear brand, this new fragrance delivers a strong, unique personality. Fresh and seductive, 9IX Rocawear captures the bold masculinity of a man with the confidence to achieve anything, while remaining true to himself.

In image above: Jay Z with his very famous partner Beyonce Knowles.

COOL: A contemporary mix of Asian Coriander, Mandarin Zest, and Living Cantaloupe introduces the fragrance with a fresh, sensual top note.

CONFIDENT: A pulsating rush of Spike Lavender and raw Geranium Leaf with an intense infusion of textural suede gives the fragrance an assured sense of sophistication.

MASCULINE: A blend of golden Amber, Musk and rugged Timber wood finishes the fragrance, and exudes a sense of masculinity and ruggedness.

PACKAGING: THE BOTTLE: The packaging is inspired by the unique style for which Rocawear is known. The iconic bottle is bold and unexpected. With an exterior crafted of sleek, brushed gun-metal, the bottle reflects masculinity, strength and refinement.

THE CARTON: Designed to showcase the intriguing logo, the carton echoes the brushed metal look of the bottle.

THE PRODUCTS:

3.4oz EDT Spray $65.00
1.7oz EDT Spray $50.00
6.8oz Shower Gel $25.00
2.6oz Deodorant $16.00

All prices are suggested retail.

Available at Macy’s, Dillard’s, Belk, Bon Ton/Carson’s, and specialty retailers.