All Posts Tagged With: "Joan Smalls"
Modelinia Exclusive: Welcoming Joan and Arizona to the David Yurman Family!
“David Yurman learned that it’s pretty difficult to stay away from the allure of New York City. After shooting previous campaigns in St. Barths, the brand is undergoing a bit of a Big Apple love affair this Fall, and decided it was time for a return to the city streets. And with said return comes two new models to serve as the face of the brand: Joan Smalls and Arizona Muse, along with their male counterpart, Jon Kortajarena!
New York, NY, December 10, 2010 – The Estée Lauder brand today announced that it has signed one of fashion’s rising runway and editorial stars as a new face of Estée Lauder for cosmetics and skincare. Model Joan Smalls, who hails from Puerto Rico, will join Estée Lauder’s roster of global beauties – Hilary Rhoda, Carolyn Murphy, Elizabeth Hurley, Constance Jablonski and Liu Wen – and debut in its global advertising campaigns beginning May 2011.
Estée Lauder Names Joan Smalls New Global Spokesmodel
“Joan’s smile, warmth and positive energy are perfect for the Estée Lauder brand,” said Aerin Lauder, Senior Vice President, Creative Director, Estée Lauder. “She is a great addition to our global faces.”
“We are thrilled to introduce Joan to women around the world,” said Jane Hertzmark Hudis, Global Brand President, Estée Lauder. “She truly reflects Estée Lauder’s modern vision of global beauty.”