MAKE UP FOR EVER announced their partnership with Mercedes-Benz Fashion Week Swim, held in Miami, FL from July 15-19, 2009. While the coolest swimwear shows are going on on-stage, MAKE UP FOR EVER will be backstage creating the make up looks for some of the top shows using the hottest colors and highest performance formulas on the market.

As the leader in long-lasting make up, MAKE UP FOR EVER will be highlighting their waterproof Aqua range of products, which includes their award winning Aqua Eyes as well as Aqua Lip, Aqua Smoky Lash, Aqua Black and Aqua Creamliner.

The “it” color of the summer, turquoise Aqua Eyes #7L (worn by model in above image) is their pick for the perfect splash of color to brighten up your look for the office, the beach or the club. For additional pop, top it off with a shimmery shade of turquoise Star Powder #960 or matte turquoise Eye Shadow #72.

To use: MAKE UP FOR EVER Aqua Eyes #7L can be used to line eyes for a techno bright rim of color or can be smudged all over lids for a dramatic pop of turquoise. The waterproof technology keeps it in place all day and all night, so go ahead – work hard, play harder, Aqua Eyes will stay put!

How to get the makeup look on model (image above): Makeup by Dany Sanz, MAKE UP FOR EVER creator and artistic director. Model wears MAKE UP FOR EVER Aqua Eyes #7L, Aqua Smoky Lash, Aqua Black, Aqua Lip #15C, HD Microfinish Powder and UV Prime.