Whitney Port announces her debut solo Whitney Eve runway show on schedule at Mercedes-Benz Fashion Week in New York. The Fall 2012 Whitney Eve collection will be shown at 9am on Wednesday 15th February, 2012, in The Studio at Lincoln Center.

Whitney Eve runway show by Whitney Port

Of her decision to bring her collection to New York Fashion Week, Port says, “My collection has grown so much over the past few years, and the next step for me as a designer was to put on my own runway show. I am so excited to show on schedule as part of Mercedes-Benz Fashion Week in New York, and can’t wait to show my new Fall collection on the runway”.

Eclectic and feminine, Whitney Eve is a contemporary collection featuring an array of silhouettes from convertible party dresses to charming menswear-inspired pieces that are complemented by alluring colors and original patterns. Launched in 2008 by designer Whitney Port, Whitney Eve embodies a whimsical aesthetic toughened up with masculine tailoring.

The UK’s largest online retailer Very.com launches in the US today! The team at very.com took the time to research and develop a dedicated US site, which has been created to offer the fashion-conscious American consumer the best of British style, with fashion-forward own label ranges, trends and designer brands.

very.com are pleased to be working with Whitney Port from The Hills and The City to launch the site in the US

very.com are pleased to be working with Whitney Port to launch the site in the US. In addition to modeling very.com’s own Love Label, Whitney’s line Whitney Eve will be stocked on very.com. TM & Marta Walsh has the sneak peek …

Whitney was keen to partner with Very.com as she recognizes its fashion credentials at the same time as it providing a perfect fit for her own Whitney Eve range. Details of further celebrity collaborations and the appointment of a Very brand ambassador will be announced in the coming weeks.

Group Retail Director Gareth Jones added: “We have certainly enjoyed working with Whitney and are excited to be stocking her Whitney Eve range. We know it will be a massive hit for us both here and in the UK and we are grateful to Whitney for her enthusiasm in helping us launch Very.com successfully in America.

To keep your finger on the pulse of all the latest trends, very.com has a “Street Style” blog to keep us in the loop with what’s hot on the streets of London. Whilst focusing on ease of use and the fundamentals of a great customer experience, the team at very.com has kept sight of the core principle of this new online store – to have unique British products, at great prices, endorsed by US and UK celebrities alike.

To celebrate the launch, customers will receive a site-wide 20% discount from today until Wednesday, 23rd November.

Whitney Port

Last night, November 21st, 2010, Whitney Port, Julie Benz, and Mandy Moore all stepped out wearing NARS Cosmetics to complement their looks at the 2010 American Music Awards held in Los Angeles, California.

L to R: Whitney Port, Julie Benz and Mandy Moore

Whitney Port’s soft and romantic look was courtesy of Charade Duo Eyeshadow.

Mandy Moore’s eyes were the perfect smoky brown with Surabaya Duo Eyeshadow and Corfu Cream Eyeshadow.

Julie Benz boasted luminosity with Douceur Blush topped off with Orgasm Blush. To coincide with her gold accessories, Isolde Duo Eyeshadow was layered on her eyes and Blonde Venus Lipstick was paired with Moon Fleet Lip Gloss for her lips. The entire look was set with Barcelona Powder Foundation dusted lightly over her face.

All products are currently available at narscosmetics.com.

Sneak peek: ZENO has recently shot their spokesperson Whitney Port for a commercial for their new product the HEAT TREAT. Here are some behind-the-scenes photos! ZENO BTW is a portable, hand-held beauty device that uses safe & gentle heat to kill the bacteria causing pimples.

Whitney Port at TRESemmé Lounge at SS 2011 Mercedes Benz Fashion Wee. Do you love?

Whitney Port was at the Sephora Hollywood and Highland store in Los Angeles to kick off Sephora’s “Kiss for a Cause,” a three week long- initiative to benefit The Beauty Bus Foundation, a Los Angeles-based non-profit organization dedicated to enhancing the quality of life for homebound, terminally or chronically ill people and their primary caregivers by bringing beauty into their lives. This foundation provides in-home beauty and grooming treatments, free of charge, to those who might not otherwise have access, helping them maintain dignity and giving them respite during a difficult time.

Whitney Port Helps Sephora Kiss For A Cause

During the promotion, Sephora is inviting its clients to try one of fall’s hottest trends, the bold, red lip, and donate their kiss to the in-store collage. Whitney Port was among the first to donate her kiss and add it to the growing mosaic of supporters, choosing Make Up For Ever’s Rouge Artist Intense Lipstick in #43, Moulin Rouge as her favorite shade.

From now until September 15th, 2010, $1 of every qualifying red lip purchase at Sephora will be donated in support of The Beauty Bus Foundation, up to $25,000. To select the perfect red, let a Sephora artist guide you during a custom Red Lip Express Service, or to simply donate a kiss, what better place to explore a trend and feel good about it than at Sephora’s “Kiss for a Cause.” Take your pick from the below participating brands and give the red lip trend a more meaningful look on you and someone else.

· Buxom Big & Healthy Lipstick in Barcelona

· Dior Addict Color Awakening Lip Balm

· Dior Serum de Rouge in Red Serum 850

· Fusion LipFusion Infatuation in Screen Siren

· Kat Von D Painted Love Lipstick in Adora

· Korres Raspberry Antioxidant Liquid Lipsticks in Red and Berry

· Make Up For Ever Rouge Artist Intense in S43 and P17

· Sephora Collection Rouge Cream Lipstick in The Red

· Tarte Matte Lip Stains in Fiery and Envy

Whitney Port’s Makeup: How to get Whitney Port’s “Kiss for a Cause” Look

Sephora PRO Team makeup artist Jill Powell used Make Up For Ever Rouge Artist Intense Lipstick in #43, Moulin Rouge as the focus of Whitney Port’s total beauty look, then layered on Fusion LipFusion Infatuation gloss in Screen Siren gloss to add shine. Both are featured shades in the Sephora “Kiss for a Cause” promotion.

This striking lip was balanced with dramatically lined eyes for a glamorous, classic Hollywood look. Sephora Collection Waterproof Smoky Cream Liner in Must Have, a deep, matte black, was applied with a brush in bold strokes over Stila Kitten Eye Shadow, a light, shimmery champagne, creating a sultry doe-eyed effect. Several coats of Sephora Collection Advanced Lash Booster Mascara finished the look. Tarina Tarantino Dollskin Cheek in Charmed added a sheer rosy flush to her cheeks and misted TEMPTU AIR pod™ Highlighter in Champagne to add a hint of illumination. To create the perfect canvas for Whitney’s look, Jill used Josie Maran Tinted Moisturizer and Smashbox Halo Hydrating Perfecting Powder.

Hair Stylist Robert Steinken complemented her look with a modern, sophisticated ponytail. He smoothed the hair with No Frizz Styling Cream from Living Proof and pulled it back into a high ponytail with an elastic. He wrapped a small section of hair over the fastening and spritzed with Hold Flexible Hairspray, also from Living Proof.

All products are available at Sephora and Sephora.com

Whitney Port’s Style. Spotted: Whitney Port out in her lingerie bottoms. Don’t get me wrong, Marta Walsh approves. A great example of freedom and individuality! Well done Miss Port.

How To Get Whitney Port’s Eyebrows: Talking Makeup has just found out that Whitney Port’s makeup artist, Lisa Garner, loves to use Talika’s Eyebrow Extender on Whitney! Here is Garner’s take on the product: “I love to use Talika’s Eyebrow Extender when doing Whitney Port’s eyebrows. Not only do the fibers build a natural looking brow, the gel really keeps them in place…so they looked beautifully groomed all night long.”

L to R: Whitney Port sporting fabulous eyebrows at the MuchMusic Video Awards in Toronto, Canada on Sunday, June 20th, 2010. Talika’s Eyebrow Extender in light brown (other shades: dark brown, black). Available at www.talika.com

It’s official – fresh faced starlet Whitney Port is the new face of the ZENO HOT SPOT. Whitney will appear in both print and TV ads and will serve as their spokesperson.

Enter to WIN win a trip to New York City for two and meet Whitney Port: To launch their new relationship with Whitney Port as well as their TV ad campaign that began running this week, ZENO has kicked off a new contest – upload a video explaining why you love your ZENO HOT SPOT and enter to win a trip to New York City for two and meet Whitney Port! The winner and a guest will be flown to Manhattan for a three night’s stay, where they will enjoy a “Spa Day” to be introduced to Whitney.

ZENO Presents: A Weekend In The City

Enter via www.MyZENO.com/WeekendInTheCity through April 12th, 2010!

I’m so excited to share with you my interview with the gorgeous Erin Kaplan. You may know Erin from staring in MTV’s hit series The City opposite Whitney Port and Olivia Palermo. And, at 26, Erin is ELLE Magazine’s youngest ever Director of Public Relations.

In this interview Erin Kaplan talks to Marta Walsh about her beginnings working at ELLE Magazine. How working with Joe Zee ELLE Magazine’s Creative Director has changed the way she’s thinking. Puts the on camera drama with co-star Olivia Palermo in perspective. She even dishes out some style and beauty secrets and reveals another secret about her hair.

Erin Kaplan
Photo courtesy of MTV

Marta Walsh: When did your fascination with fashion and style begin?
Erin Kaplan: Honestly, it wasn’t until I started working at ELLE that I really became interested in fashion. I grew up with three brothers so there definitely wasn’t a lot of fashion-talk around the house. However, I have always been interested (obsessed really) with magazines and publishing…

MW: Working for a top fashion magazine such as ELLE is every girl’s dream. How did it all happen for you?
EK: I started at ELLE as a Marketing assistant and gradually made the transition over to Public Relations.

MW: What does it take to succeed with a career in fashion?
EK: To be successful in any industry I think you just have to be ambitious and passionate about the work you’re doing.

MW: What attracted you to star in MTV’s The City and what do you like and dislike about being famous?
EK: I’m definitely not famous! I never, in a million years, thought that I would be on a television show. I’m much more comfortable staying behind-the-scenes, but I think being on camera has given me unique perspective and insight into the entertainment industry that I never would have acquired otherwise.

MW: We all want to know, what is it about Olivia Palermo’s character in The City that gets to you every time? Are we all just seeing the director’s cut or you both actually hang out in the real world?
EK: There is tons of footage that never makes it on-air. We film for months and months and only minutes make it onto the show.

MW: What are some of the most memorable words of wisdom you’ve learned from working with ELLE’s Creative Director Joe Zee?
EK: I’m not sure there are specific words of wisdom, but Joe is such a “big idea” person so working with him has really made me think about things on a much larger, grander scale. It’s definitely fun to try and make some of the bigger ideas come to fruition.

MW: On the The City you always look beautiful and impeccably put together. What tips can you give us on staying looking fresh during a long day at the office all the way through that last minute night out on the town with your girlfriends?
EK: Accessorize!

MW: What is next for Erin Kaplan?
EK: Well, I’m obviously still working at ELLE and we’re filming Season 2 now—so there is a lot going on!

Erin Kaplan
Photo courtesy of MTV

Erin Kaplan on Style & Beauty Secrets:

I keep my hair beautiful thanks to…
Anthony at Julien Farel.

My favorite skincare products are…
I’m incredibly basic in my skincare routine. I’ve always just used Dove soap and Olay moisturizer.

I get my eyelashes looking long, full, and sexy using…
Dior Show

The best lip-gloss I ever owned…
Rosebud Salve

My signature fragrance is…
Escape by Calvin Klein (which I’ve worn since High School…)

The one beauty product you will always find in my makeup bag is…
Mally Beauty Evercolor Poreless Face Defender. It takes all shine away when filming

My number one style secret is…
Accessorize. I’m not very adventurous in my wardrobe choices and tend to stick with the basics. I’ve learned (with Joe’s help) that adding a few simple accessories can add so much to an outfit.

The celebrity I find most beautiful is…
I think Kate Bosworth is gorgeous and has a great sense of style.

The first movie I watched on a date was…
Pleasantville… on my first date ever.

One or two things some people may not know about Erin Kaplan…
My hair is naturally ridiculously curly….ringlets.

Thank you Erin for brilliant interview!

Visit Elle Magazine  at www.elle.com
Learn about MTV’s The City at mtv.com