Yves Saint Laurent Beauté has launched a new feminine fragrance inspired by the glamour and seductive allure of a Parisian woman. Parisienne is described as an edgier, younger scent than the brand’s iconic Paris fragrance and was created by IFF’S Sophia Grojsman and Sophie Labbé. British supermodel Kate Moss has acted as muse and face for the fragrance.

The fragrance will launch in France next month before an international roll out beginning in September.

Via: cosmeticsbusiness.com