Demeter Noteworthy Fragrance & Coterie
To celebrate women nationwide, Coterie, the newest and chicest online source offering the most exclusive limited time only offers from top beauty brands, has partnered with Demeter Fragrance Library in creating Noteworthy eau de toilette, a soft, uplifting scent. Noteworthy will be available on Coterie.com from October 1st-31st, where 30% of the proceeds will be donated to the National Breast Cancer Foundation, Inc..
According to the National Breast Cancer Foundation, in 2011, an estimated 230,480 new cases of invasive breast cancer were diagnosed, and from these numbers, about 39,520 women will die.
To garner additional awareness during the month of October 2012, and to reflect Coterie’s peer-influenced social commerce model, Coterie will launch a social #Noteworthy campaign. Friends, guests and members will have the opportunity to create inspirational “notes” and videos around the noteworthy women in their lives. Coterie.com’s online campaign itself will feature editorial and video stories of women who have been touched by breast cancer that affects approximately 1 in 8 women in the United States.
Follow these stories and share your own notes throughout the month of October on Twitter: www.twitter.com/coterieinc with the hashtag #noteworthy and on Coterie.com’s Facebook page: www.facebook.com/coterieinc.
ABOUT THE FRAGRANCE:
Noteworthy eau de toilette (1.7 ounces; $45 each) is a fruity, floral scent with notes of Frosted Italian Bergamot, White Jasmine, Blue Iris, Creamy White Rose, Cashmere Musk and White Patchouli.
Noteworthy eau de toilette is formulated with:
95% natural ingredients and fragrance oils
Natural fermented alcohol
No artificial colors, binders or emulsifiers
No synthetic fragrance materials or phthalates