KENZO introduces a new addition to its Euphoric Ginger line, Cleansing Ice Jelly, a unique self-cooling cleanser that removes impurities and makeup while activating skin cells with Ginseng extract. This chilly jelly turns into a soft, water-like cleanser upon skin contact, and doubles as a gentle, non-irritating make-up remover. Its unique texture makes it especially effective on even waterproof makeup. Ginseng extract tones and stimulates, while the spicy scent of ginger flower helps to invigorate the senses.

WHAT IT DOES: Gently Cleanses. Removes make-up. Tones.

HOW TO USE: Morning or evening, dab on a soft cotton pad or apply directly to face and neck. TIPS: Store this cleanser in the refrigerator to enhance its toning properties. Follow up this cleanser with KENZOKI Vital Ice Cream to lock in moisture and enhance its invigorating properties.

Keeping the cleanser in the refrigerator enhances its toning properties and makes Cleansing Ice Jelly a refreshing treat in the hot summer months. Ginseng is an effective anti-aging supplement and has long been used in traditional Chinese medicine to help stimulate circulation and improve blood flow. It is classified as an adaptogen, a natural herb product that helps to increase the body’s resistance to stress and fatigue.

KENZOKI – Euphoric Ginger Inspired by nature, KENZOKI skincare pairs advanced research with four natural elements from Asia to create the ideal balance of performance and pleasure. Cultivated specially for Kenzo in East Asia, ginger grows from March to November in sandy plains.

A research program conducted by the Gattefossé laboratories has shown that ginger plant water defends against free-radical activity. Moreover, by reducing the activity of the tyrosinase (an enzyme involved in skin coloring), this water enhances the skin’s natural radiance and encourages a healthy glow.

Packaging: All KENZOKI products are housed in bottles designed by Fabien Baron. A reflection of the plant within, yellow was chosen for the Euphoric Ginger line. The box features graphic impressions of the plant in figurative black and white.

KENZOKI Cleansing Ice Jelly, available exclusively at www.kenzousa.com  in April 2009. 150ml (5 oz). SRP: $28.00