NARS Pure Radiant Tinted Moisturizer SPF 30/PA

Introducing the new NARS Pure Radiant Tinted Moisturizer SPF 30/PA+++, available exclusively at Nordstrom starting February 1st, 2012, launching on www.NARSCosmetics.com on February 15th.

NARS Tinted Moisturizer

The key to its effectiveness lies in ingredients derived from the waters of François Nars’ beloved French Polynesia, where he spends much of his time on his island in the region. These ingredients include Kopara, natural polysaccharides that hydrate, condition and help encourage natural cell renewal; Oceana Saffron, a plant known for its antioxidant and soothing properties; and Galaxaura, a red deep-sea algae found in the islands’ lagoons that is known to be rich in calcium, vitamins A and E, and beta-carotene. Also included in the formula: sea water and Ascorbyl Glucoside, a vitamin- C derivative that brightens and protects the skin against free-radical damage, to revitalize and re-mineralize the skin.

Pure Radiant Tinted Moisturizer SPF 30/PA+++ boasts a 100% naturally derived fragrance of Peony, Violet and Rose Water.

Pure Radiant Tinted Moisturizer SPF30/PA+++ is available in nine shades to complement all skin tones.

1 Finland Lightest with a neutral balance of pink and yellow undertones

2 Alaska Light with a neutral balance of pink and yellow undertones

3 St. Moritz Medium with a neutral yellow undertone

4 Annapurna Medium with a neutral peachy undertone

5 Cuba Medium with a neutral balance of pink and yellow undertones

6 Malaga Medium dark with warm caramel undertones

7 Seychelles Medium dark with golden olive undertones

8 Martinique Medium dark with warm red undertones

9 Polynesia Dark with warm chocolate undertones

Q&A WITH FRANÇOIS NARS

1. How did you incorporate French Polynesia into the Pure Radiant Tinted Moisturizer SPF30/PA+++?

I love being at my home in French Polynesia, so I wanted to bring as much of the islands into this product as I could. The Galaxaura, for instance, is a mineral-rich, deep sea algae that grows in the warm tropical waters of the Polynesian islands’ tidal zones.

2. How is Pure Radiant Tinted Moisturizer SPF30/PA+++ different from other tinted moisturizers?

It has a serum-like consistency and feel, which is really unique. We’ve also added anti-aging ingredients for preventative measures greater than those found in just a simple moisturizer. And we’ve included more broad-spectrum sun protection than typical tinted moisturizers — SPF 30 versus the usual 20 or 15 — and PA+++, the highest index measurement of protection against UVA rays.

3. What kind of a finish does Pure Radiant Tinted Moisturizer give the skin?

Pure Radiant Tinted Moisturizer is super sheer and translucent. It just gives skin a beautiful, healthy glow. Like your natural skin, but brighter, fresher and healthier-looking than ever before.




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