In celebration of 15 years of iconic beauty and François Nars, the limited-edition15X15 book (ONLY 1,500 copies available!), individual portraits from the book, and photographic interpretations taken by the participants, will be available for purchase on the 15X15 Online Gallery (www.15X15project.com ) beginning tonight at 8pm EST through December 12, 2009. 100% of the proceeds from the project will be distributed among the 15 charities chosen by the participating celebrities.

SNEAK PEEK – see below a never seen before behind-the-scenes image of Marc Jacobs! Once the site launches, behind-the-scenes images and videos of the participating celebrity icons will be available.

For more exclusive details leading up to the launch become a fan of NARS 15X15 Project on Facebook!

CELEBRITY PARTICIPANTS:
· Amanda Lepore
· Amber Valetta
· Carla Gugino
· Daphne Guinness
· Dayle Haddon
· Francois Vincentelli
· Isabella Rossellini
· Jennifer Jason Leigh
· Lisa Marie Smith
· Marc Jacobs
· Naomi Campbell
· Natasha Poly
· Olivier Theyskens
· Shalom Harlow
· Tyson Ballou

Lana Horochowski, Department Head of Makeup for Mad Men, loves using NARS on the cast-members of Mad Men. “I love, love, LOVE the NARS Velvet Matte Lip Pencils because they are long-lasting and give that perfect matte finish that is so authentic to the time period,” says Lana. “In the past, we used mostly cream cheek color because that was used in the period. Since powder blush was invented in 1963, we were finally able to throw it in for this season!”

Below are details on what Lana has used to create the looks for January Jones’ Betty Draper and Christina Hendricks’ Joan Harris.

Betty Draper, January Jones:

“January’s character Betty wears NARS Madrague Duo Eyeshadow in almost every scene when she is at home. “It’s a staple,” explains Lana, “but when she goes out, we spice it up with color.” To add emphasis to her eyes, Lana adds NARS Heart Of Glass Eyeshadow. For her lips, she uses NARS Calliope Velvet Matte Lip Pencil and NARS Belle de Jour Velvet Matte Lip Pencil. “I also love Barbarella Lipstick on January because it’s perfect for her every day look.” For blush, try NARS Penny Lane Cream Blush, NARS Gueule de Nuit Cream Blush, and NARS Gilda Powder Blush!

This Holiday season, NARS wraps up the year and its 15th Anniversary with a color collection offering shades that are deep and bold with festive shimmer – ideal for designing a look that is both sophisticated and sultry.

“For the holidays, I think it’s a great time to feel beautiful and sexy…with a little bit of movie star attitude,” says François Nars, Founder and Creative Director of NARS Cosmetics.

NARS SOFT TOUCH SHADOW PENCIL – $24: Sure to be a favorite for the holidays, the soft touch shadow pencil is a new addition to the NARS product line that offers a convenient delivery system and multi-purpose formula. Available in three playful shades:

Goddess: A cool, divinely ethereal, glistening pink champagne that’s worthy of worship.

Multi-platinum singer and songwriter Beyoncé wore NARS cosmetics on the red carpet at today’s Billboard Women In Music Awards, where she received the award for “Woman of the Year.” Beyoncé’s celebrity makeup artist Jackie Gomez explains her look: “I loved the color of her dress so much so I wanted to mirror the effect that it had against her skin- the Cleo Duo Eyeshadow (see image below on right) was perfect.” And, Jackie informed us that Beyoncé is a BIG fan of NARS!

The following NARS products were used to achieve her look:

-NARS Sedona Sheer Matte Foundation
-NARS Sedona Powder Foundation
-NARS Albatross Highlighting Blush Powder

Emmy Rossum wears NARS during New York Spring/Summer 2010 Fashion Week.

Emmy Rossum was spotted at multiple events this past week during New York Fashion Week. At Bergdorf Goodman for Fashion’s Night Out on September 10th she donned a bold lip and bright eyes. She loved the lip color so much that she took it from our artist to keep for herself.

At Marchesa’s SS 2010 presentation she opted for a more subtle approach pairing radiant skin with soft pink lips. “Emmy wanted a smokey-eye look suitable for daytime,” said NARS Makeup Artist Lenna Scarrot about the celebrity’s Marchesa look. “She wanted it to be more light gray- no black- like a seductive ballerina.” Her flawless matte complexion was complemented by a soft, seductive eye and a naturally glossed pout perfect for a day to night transition. She kept everything that was used on her, and especially loved the new NARS Larger Than Life Lengthening Mascara, telling Lenna “there’s no need for false lashes!”