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Hilfiger A New Classic Signature Scent by Tommy Hilfiger
“American icons have always been an inspiration to me. Icons lead by distinction. They have passion, a fire and a drive to succeed. The new fragrance is dedicated to their spirit – to men everywhere who create their own destiny.” — Tommy Hilfiger.
Tommy Hilfiger introduces Hilfiger, a new fragrance created for the man who possesses an irresistible optimism. No challenge too big, he lives for the adrenaline rush. For him, the excitement is in how fast and hard you play the game while still having fun.
Beginning in September 2008, the Hilfiger collection will be available exclusively at Macy’s Department Stores nationwide and then roll out to other fine department stores in December 2008. The Eau de Toilette will be offered in 1.7oz/50ml (suggested retail price: $47.00) and 3.4oz/100ml (suggested retail price: $59.00) and the After Shave Balm in 3.4oz/100ml (suggested retail price: $47.00).
“We are pleased to introduce the Hilfiger fragrance collection to the Tommy Hilfiger brand portfolio. This new signature scent reflects the brand’s Classic, American Cool attitude,” said Veronique Gabai-Pinsky, President, Aramis and Designer Fragrances. “It was made for the man who knows what he wants and knows how to get it. He has an inner strength that comes from knowing exactly who he is and what he wants out of life.”