For the first time, Estée Lauder teamed up with The Row for New York Fashion Week– sponsoring the beauty look (makeup and nails) for the Spring 2012 Presentation that took place at The DiMenna Center for Classical Music in NYC on Friday, September 9th.

The Row Spring 2012 with Estée Lauder

Estée Lauder Creative Makeup Director Tom Pecheux lead a team of makeup artists to create the fresh and beautiful look on 15 models – While famed manicurist Deborah Lippman and her team polished their nails using Estée Lauder Pure Color Nail Lacquer.

“The beauty look for The Row presentation is softly sophisticated. The models look fresh, natural and beautiful – what any woman would want to look like when she wakes up in the morning.” – Tom Pecheux, Estée Lauder Creative Makeup Director.

The Row Spring 2012 with Estée Lauder makeup face chart

Eyes:

Eyebrows: Lips: Cheeks: Skin:

NEW dual-ended mascara in black/brown tested backstage- launching March 2012 -used with an eyeliner brush for liner in between lashes -used with the mascara wand for lashes

*Blondes: Top and bottom lashes- brown; liner- brown *Brunettes: Top lashes- black; bottom lashes and liner- brown

Sumptuous Extreme Bold Volume Mascara in Black and Brown Pure Color Long Lasting Lipstick in Beige NEW limited edition Gelée Bronzer tested backstage- launching January 2012

Idealist Even Skintone Illuminator DayWear Plus Multi Protection Anti-Oxidant Creme SPF 15 NEW foundation tested backstage- launching March 2012 Lucidity Loose Powder

Credits:

Nails: Deborah Lippman using Estée Lauder Nails: Pure Color Nail Lacquer in Nude Attitude – Available in select International markets

Makeup: Tom Pecheux for Estée Lauder

Nails: Deborah Lippman using Estée Lauder Pure Color Nail Lacquer

Photos: Courtesy of Estée Lauder