The new Redken Real Control Overnight Treat is scheduled to launch in November 2008 and it’s good news for you if you have dry and chemically damaged hair.

Redken Real control Overnight Treat is a rejuvenating lotion absorbed instantly and designed for dense, dry, chemically damaged hair (colored, highlighted, permed or relaxed) looking to condition, and help repair damaged hair during sleep. Redken Real control Overnight Treat is lightweight and absorbs instantly and doesn’t transfer to pillow or sheets.

“While many hair masks claim to provide hair with intense results, the Real Control Overnight Treat takes the idea of a hair mask a step further,”says Kaz Amor, Redken haircare consultant and owner of Warren Tricomi LA. “By using the Overnight Treat during sleep, hair results in maximum softness and control. Women will be instantly amazed at the results this product can bring!”

More good things about Redken Real control Overnight Treat: I’ve tried and it made my hair super soft. It doesn’t feel oily or heavy on my hair, even though it is a heavy duty hair treatment. It’s a keeper.

How to use: Apply evenly through damp or dry hair before going to bed. Hair can be wrapped in a clean cloth for additional smoothing and volume down control. May be used everyday. Leaving the product in during sleep is key, as it provides instant recovery, ample time needed to allow for optimum product absorption and conditioning in an environment free of pollution, free radicals and other aggressors. SRP: $19.95.

Available: www.redken.com for salons.