At Alexander McQueen, Redken Creative Consultant Guido created very intricate hair masks for each model to wear, creating a fabulous, fantasy-like overall look when paired with the exquisite, embellished Spring/Summer 2012 collection.

Runway Hairstyles: Alexander McQueen Spring/Summer 2012 Paris Fashion Week

“Overall this season, there was a simplicity and wearablility to the styles we created, but this is not one of them. Often we talk about Fashion Week hairstyles as being more fantasy and aspirational, and the look we created today at Alexander McQueen is just that…

All the models are wearing these very intricate masks that I designed with Sarah [Burton] and the idea came from the masks we created for the McQueen exhibit at the Met in New York. It’s always fun and different to work in a design capacity, so when Sarah showed me the collection, the “hair” evolved from there. Each headpiece is slightly individual. In order for the masks to fit on the models’ heads, we braided the hair underneath. This made the overall look more embellished and richer, as you can slightly see the braids through the mask.”

***no Redken product was used in creating this look.***