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NEW YORK, NY (August 29, 2011) – Living Proof Full Thickening Cream has been selected Best Volumizing Styling Product by QVC viewers in the multimedia retailer’s third annual Customer Choice Beauty Awards. Nearly 30,000 customers voted for their favorite brands and products over a two-week period and the winners were revealed during two live broadcasts on August 27. Customers chose favorites from among many prestige beauty brands in more than 25 categories, including cosmetics, hair care and skin care.