All Posts Tagged With: "MAC Hello Kitty Kouture"

MAC Cosmetics, the iconic global makeup authority, has teamed up with none other than the International pop culture phenomenon Hello Kitty, to create a colour story that takes its cue from both the fantastical world of Hello Kitty and the glamorous fashion scene. Somewhere between a coy girl and sexy siren, MAC Hello Kitty represents the desire in all of us to be both innocent and mischievous. More Angelina Jolie than Shirley Temple, the feisty new colour collection takes its inspiration from the complex, yet elegantly feminine sensibility. Please welcome MAC Hello Kitty available everywhere MAC is sold February 12, 2009.

In celebration of the partnership, MAC has taken it to the stylish next level and tapped into its fashion reservoir of friends and assembled a team of 30 internationally renowned designers, to create one-of-a-kind pieces that are inspired by the Hello Kitty collection.

Fashion Designer Zac Pozen and model.

“Since the inception of the brand, MAC’s roots have always been in fashion,” says John Demsey, Group President, MAC Cosmetics. “We support both up and coming and established designers by providing makeup artistry for their runway shows or creating limited edition designer colour collections. It was a natural fit to fuse two iconic brands with fashion, and give both MAC addicts and Hello Kitty obsessed fans something that will keep them talking for a long time,” says Demsey.