Last night, Diesel Only The Brave celebrated their newest fragrance launch with an intimate live performance by the face of the scent, Common (who is currently filming “Just Wright” with Queen Latifah in NYC). Michelle Trachtenberg (”Gossip Girl“), Olivia Palermo (”The City“) and model Sessilee Lopez were also in attendance for the event held at Capitale in NYC.

Artist Common

The GRAMMY-winning hip-hop artist’s performance embodied the spirit of determination and perseverance. This private concert for Common’s friends and celebrity fans captured the essence of empowerment, a sense that the performer depicts throughout his work, from his music to his community outreach.

Olivia Palermo, “The City”

Michelle Trachtenberg , “Gossip Girl”

Ready, Set, Customize Diesel Fuel For Life is a new collection of 12 outfits for Diesel Fuel For Life Men and Diesel Fuel for Life Women fragrances.

Designed by Wilbert Das, Creative Director of Diesel and his team, the customized pouches dress up the seductive, energetic elixirs in the kinds of iconic styles that epitomize the Diesel brand.

The first-ever beauty brand to create this kind of customization for a scent, Diesel offers each fragrance housed in a denim jacket, lace netting or leather bomber in an array of colors. Seductive types choose lace netting to dress up their Fuel For Life; party animals go for the metallic pouch-outfit Fuel For Life to fit your style.

SRP: Fuel For Life Women, $52 (50 ml); Fuel For Life Men, $49.50 (50 ml).

WHERE TO FIND IT: Exclusively at Diesel Boutiques.