New York Fashion Week Spring 2010 Hair Trends: Carolina Herrera

The Show: Carolina Herrera

The Trend: Fine-textured low twisted chignons with touches of delicate long strings of intricate seed-beads swept throughout strands of the hair.

The Inspiration: The Carolina Herrera Spring 2010 collection was inspired by intricate forms woven in Japanese baskets. The texture of the fabrics and prints was taken from patterns found in the details of these baskets. Colors including amber, rose and caramel were drawn from the waning light cast at the end of a summer’s day, with the luminous quality of this light reflected in the fabrics and embroidery used for evening.

The Hair: Orlando Pita, using Moroccanoil, created beautiful, fine-textured low twisted chignons with touches of delicate long strings of intricate seed-beads swept throughout strands of the hair. The looks, created with Moroccanoil Hydrating Styling Cream, highlighted smooth elegance with a natural ease, texture and flow.

“We used argan-oil infused Moroccanoil Hydrating Styling Cream to prime the hair and give it a natural-looking, frizz-free texture with a soft hold,” noted Pita. “The beads were designed to blend subtly through the hair; appearing almost as if they’re embedded in the strands themselves.” Pita plays with texture and keeps the look relaxed and piece-y, without stiffness or tight structure (Tip: Rather than using a brush to blow-dry strands, Pita mussed hair with his fingers as he blow-dried to enhance the tresses’ natural separation and create further definition.)

How to get the hairdo as seen backstage at Carolins Herrera:

* First prep the hair for blow-drying using argan-oil infused Moroccanoil Hydrating Styling Cream to give silky shine and soft hold while eliminating unwanted frizz.

* While blow-drying each section, lightly mist new argan-oil infused Moroccanoil Luminous Hair Spray (available in December, 2009) over hair to lend increased holding power. (Tip: Another coat of Moroccanoil Luminous Hair Spray “lends even more texture and helps provide grip when pinning the chignon into place,” said Pita.) The argan-oil infused hair spray, previewed at Fashion Week, will be available in December, 2009. It holds a style while maintaining hair’s healthy condition.

* Sectioning off the very front of the hair from ear to ear, place the beaded headband on the part and pull the front section back over the band, interweaving its beaded strands with the natural hair.

* Gently twist the hair and beads back into a knot, and twist under. Finish with a light misting of Moroccanoil Luminous Hair Spray for healthy-looking and lasting hold. The Products. Moroccanoil Hydrating Styling Cream is an argan-oil infused leave in styling cream formulated to eliminate frizz, condition and hydrate, while adding definition and brilliant shine to all hair types. It provides soft hold and creates an ideal texture for styling. (MSRP: $30.00 / 10.2 fl oz)

New Moroccanoil Luminous Hair Spray is being previewed backstage during Spring 2010 Fashion Week and will available in December 2009. It contains Moroccanoil’s renowned proprietary argan oil infused formula and fragrance, provides natural looking hold, brushable memory, and enhances the condition of hair.

Since its debut nearly two and a half years ago Moroccanoil, the pioneer and originator of luxury argan-oil infused products has become a runaway hit among fashion and beauty insiders and has generated a cult following among editorial, fashion celebrity film and television stylists and their A-list celebrity clients. Moroccanoil’s proprietary formulas are famed for their weightless quality and are rich in vitamins and natural elements that fortify and strengthen the hair and protect against environmental stressors.

Available in salons only, there are now eight Moroccanoil products including the original Moroccanoil Treatment ($39), Moroccanoil Hydrating Styling Cream ($30)) Moroccanoil Intense Curl Cream ($30), Moroccanoil Glimmer Shine Spray ($24), Moroccanoil Intense Hydrating Mask ($31), Moroccanoil Restorative Hair Mask ($39), Moroccanoil Moisture Repair Shampoo ($18.80), and Moroccanoil Moisture Repair Conditioner ($19.80).

The new Moroccanoil Luminous Hair Spray will be released in December 2009.

Moroccanoil is sold exclusively in salons. To find your nearest salon, go to www.moroccanoil.com




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