All Posts Tagged With: "Pantene"

Gisele Bundchen Announces P&G’s Sustainable Packaging Plans

Beauty News: P&G announced on Thursday, August 12th, 2010, that it is planning to launch sustainable packaging made from Brazilian sugarcane on several of its leading beauty brands. The announcement was made by Gisele Bundchen, Pantene endorser in Brazil, at an event that morning in her home country.


Gisele Bundchen for Pantene Pro-V in Sao Paulo

Here’s Ed Shirley, Vice-Chairman of P&G Beauty and Grooming, with more details on this new sustainability effort:

Pantene Medium-Thick Fizzy to Smooth

Summer Hair Care: Have you seen the NEW Pantene collection? All new formula and new fragrance and Marta Walsh’s is loving it. All work amazing on my hair, especially the new Pantene hair styling products. The Pantene line suitable for my wavy fizz prone hair type is their Medium-Thick Frizzy to Smooth collection. Make sure you pick the new Pantene formula best for your hair type!


L To R: Pantene Medium-Thick Hair Style Spray Heat Protection & Shine. Helps protect against heat damage while blow drying or using a styling iron. Pantene Medium-Thick Hair Style Creme Straighten & Smooth calms frizz for a satiny smooth look.

New Pantene

Introducing NEW Pantene customized solutions for four unique hair structures and end-benefits. With a new understanding of hair’s unique inter-fiber relationships, a critical factor in product performance that influences how ingredients work on hair, Pantene reinvented its entire brand structure. New Pantene includes an updated ingredient list, tailored systems, new packaging and new fragrance.

The new collections include:

Pantene Pro-V Fine Hair Solutions in three versions: Flat to Volume, Dry to Moisturized, Fragile to Strong

Pantene’s LIVE AD Tonight

Hello loves! Remember to watch (or DVR!) the first ever LIVE AD tonight, May 25th, 2010, by Pantene that will air between 9pm-10pm EDT during NBC’s season finale of “The Biggest Loser: Couples” to see who will be the World’s First Reality Hair Star!

The semi-finalists were recently in NYC for a Pantene test shoot with Pantene Celebrity Hairstylist, Danilo, where they were given hair consultations, makeovers and a wardrobe upgrade. Watch the behind-the-scenes footage above.

Liv Tyler at the 2010 MET Ball

Hallie Bowman Celebrity Stylist for Pantene created Liv Tyler’s hairstyle last night at the Met Gala.

“With Liv, I went for a Bell du Jour look, with set hair and a little height in the crown. After washing, I sprayed the NEW Pantene Pro-V Fine Hair Root Lifter Spray Gel and applied the NEW Pantene Pro-V Fine Hair Triple Action Volume Mousse to achieve fullness at the roots to prepare for the elevated style.

Katy Perry at the 2010 MET Ball

Pantene Celebrity Stylist Danilo created Katy Perry’s hairdo for the 2010 MET Ball.

According to Danilo: “Katy’s been incredibly fun to work with this year because she loves to experiment with varied retro styles while still keeping the charm of old-school glamour. The look I created tonight was very 50’s Liz Taylor, hair pulled off the face with a sea of black waves.

Gwen Stefani at the 2010 MET Ball

Pantene Celebrity Stylist Danilo created Gwen Stefani’s hairdo for the 2010 MET Ball.

According to Danilo: “Gwen’s dress was made from a gold, vintage thread fabric from the 30’s, and we wanted to honor the ethereal flow by creating a chic silhouette from head to toe. I created a dramatic, contemporary twist inspired by Grace Kelly and the Hitchcock film goddesses.”

Omarosa

From her memorable time on “The Apprentice” and “The Surreal Life,” Omarosa definitely knows a thing or two about what it takes to be a reality star. Watch her hilarious video for tips on how to stand out in the spotlight and how to increase your chance winning the Pantene First Reality Star contest.

“When Pantene approached me to promote its Reality Hair Star contest, I jumped at the chance to do what I do best -be bold, challenge folks and delegate! Being a reality star is tough, and you must have thick skin to be in this business, so good luck to whoever wins!” – Omarosa

Pantene’s First Reality Hair Star Contest

Hi my loves! Watch and PLEASE (and I mean Pllleeasse:) vote for Marta’s video audition for Pantene’s First Reality Hair Star Contest! VOTE HERE! 🙂

Thank you SO MUCH! LOVE Always. Marta Walsh 🙂

Snooki and Pantene Reality Hair Star

Reality Star, ‘Snooki’, talks about Pantene’s First Reality Hair Star contest and tells us why ‘she should be’ chosen to be the World’s First Reality Hair Star to star in the World’s First Live Beauty Ad on May 2010. Snooki is already a reality star on MTV’s Jersey Shore so she can’t actually enter the contest but you can! Find out more go to www.pantene.com/realitystar and submit your video or vote on your favorite!