Last week I had the pleasure to join a webcast from New York City hosted by the John Frieda experts: John Frieda, Harry Josh, Luigi Murenu.

John Frieda

It was amazing to finally see the man behind truly one of my favorite brands ever, John Frieda. I can’t never forget when one day after I moved to New York City back in 1991, my sister told me that I MUST get this hair serum! It was the beginning of a new era in my life. The era of straight sleek hair. And a goodbye to the mousse-full big hair. In other words, the John Frieda Frizz-Ease Hair Serum is one product that revolutionized my (beauty) life.

New York Fashion Week Spring 2010 Hair Trends Report: 

Designer: Costello Tagliapietra Spring 2010 Collection
Hair by: Sebastian Professional
Hair Trend: 40s inspired faux bob.
Inspiration: Costello Tagliapietra’s Spring ’10 beauty look is a seamless combination of elegance, youthfulness, natural beauty and romance. The hair, both feminine and fresh, is loosely inspired by the traditional roll style from the ‘40s with soft curls that sit just above the shoulder.

To put a modern twist on a ‘40s staple, Sebastian Professional lead stylist Thomas Dunkin recommends a method of building texture and shape with techniques that keep the hair looking soft, romantic and not too “done.” Finish with an elastic touchable texturizer or flexible shine spray to create a look that’s elegant yet playful. Here’s how to create your own ‘40s inspired faux bob:

1) Apply Sebastian Professional Texturizer to damp hair; distribute evenly throughout.
2) Blow hair out straight with a medium to large-sized round brush.
3) Spray hair with a flexible hairspray for added texture, section hair, curl it with a medium-sized barrel curling iron and set.
4) Take out pins, gently brush out the curls and then roll hair under, section by section, fastening it under at the neck with bobby pins.
5) Apply Microweb Fiber to hands and gently work through the front of the hair to create an imperfect, lived-in effect. Finish by misting with a strong-hold hairspray.

According to Redken: One of the hair trends for Fall/Winter 2009 is a Masculine Feminine, a chic pairing of tough and soft. Think of it as dual personality hair: Classically feminine styles toughened up with a silk finish, or a mixture of sleek and soft textures on the same head of hair.

The Masculine Feminine hair style was seen on the runway at: Alberta Ferretti. Jean Paul Gaultier. Lanvin. Marc Jacobs. Miu Miu. Roberto Cavalli. Versace.

Celebrity that comes in mind with this Masculine Feminine hair trend is Rihanna and her style at the MET Costume Institute Gala Benefit 2009.

Image via: www.hollywoodtuna.com

Masculine Feminine as seen at Lanvin Paris Fashion Week Fall 2009:

Hair Trends With Redken Fall/Winter 2009 according to Guido, Redken Creative Consultant:

A Strong Presence: “This season, it’s all about the ‘do’…hairstyles that have a strong presence, that push the boundaries. These kind of looks are dependent on the use-and in many cases the overuse-of hair products.”

A Positive Force: “Hair now is a reaction to the times we’re living in. It’s strong, positive and forceful-it’s empowering to women.”

A Way To Update And Adapt: “We’ve taken looks from the 40s, 50s, and 80s and updated them with new elements. Women can adapt these looks for everyday by toning down a bit. If a look has extreme shine, use a little less shine product. If it has exaggerated volume, lessen the height.” 

Hair Trends With Redken Fall/Winter 2009: New Classics: Traditional Styles With A Modern Twist.

Oscar wasn’t the only accessory that sparkled at last nights show luxurious, brilliant hair shined its way throughout the main event. Pureology PureArtists Mary Katherine Hecht, Tyson Daniel, Sherilynn Smart, Darren Pena and April Webster and Wendy Belanger list the top three hair trends of last night’s 81st Academy Awards along with step-by-steps for you to achieve the award show look at home. 

Top celebrities including Michael Shannon, Viola Davis, Amy Adams, Taraji P. Henson, Jane Seymour and Ted Danson, that attended the WOW! Creations Lifestyle Gifting Lounge at the Beverly Hilton Hotel received Pureology InCharge Firm Finishing Spray

…and GlossingMist Shine Spray in their gift bags.

Top hair trends at the Oscars:
1. Elegant Partial Up-Do as seen on Angelina Jolie
2. Futuristic Mold as seen on Kate Winslet
3. Chic Chignon as seen on Natalie Portman

Elegant Partial Up-Do: 

Angelina Jolie.

1. Set the hair with a 1.5 inch curling iron using Pureology InCharge Flexible Styling Spray. Pin the curls, let set and cool.